In this exclusive interaction, Rajeev Ranjan, Editor, Digital Terminal, speaks with Rahul S Kurkure, Founder and Director of Cloud.in, to trace the brand’s evolution, its growing GenAI capabilities, and how it’s enabling digital transformation across industries through innovation, strategic partnerships, and proprietary platforms.
Rajeev: How has the evolution from Hostin Services to the Cloud.in brand shaped the company’s vision and service approach?
Rahul: Cloud.in, a born-in-the-cloud platform, is the flagship brand of our parent company, Hostin Services Pvt. Ltd., which was launched in Pune during the initial dot-com boom in 1999. After going through many transitions and transformations, in the year 2008, we began to offer datacenter services and grew significantly in the space, while launching our self-hosted cloud offering in 2012. This shift in our organization’s vision was to become a sought-after, future-ready cloud solutions partner, as every organization had begun to accelerate their digital transformation efforts. Cloud.in as a brand was launched in 2016 following Hostin’s achievement of the AWS Partner Status in India in 2015.
Cloud.in, is today an established platform that empowers large enterprises, digital-native businesses, and start-ups across all sectors, working with AWS, Microsoft Azure, Google Cloud, and JioCloud. This evolution has provided us with the opportunity to deliver scalable and agile cloud solutions that drive business success across industry verticals. Today, Cloud.in’s wide range of solutions includes Cloud Consulting and Advisory, Reselling and Billing Services, Cloud-managed services, Resource Augmentation, Implementation & Migration, CDN & Edge Services, Cost Optimisation, and Gen AI.
Our product offerings are Freedom (Multi-Cloud Billing and Management Platform), Edge Insights (Edge Analytics and Intelligence), CloudFront Version Vault offers secure, real-time version tracking and rollback capabilities, while Callalytics drives business growth with Generative AI solutions.
Rajeev: With GenAI becoming a major technology trend, how is Cloud.in integrating GenAI across its cloud solutions, and what unique benefits are clients seeing from innovations like Callalytics?
Rahul: By leveraging the Cloud.in’s GenAI-powered platform, Callalytics, our clients can elevate their offerings and future-proof their enterprises. This is an advanced GenAI-driven platform designed to analyze business communication and extract valuable insights. Organizations can make smarter, data-driven decisions by transforming communication data into strategic intelligence. Key benefits of this solution include real-time analysis, enhanced decision-making, actionable insights, quality review, sentiment analysis, fully managed services, and customized solutions tailored to business needs.
Rajeev: Cloud.in has built strategic partnerships with major cloud providers and security vendors. How do these alliances enhance your ability to deliver customized and secure solutions to your clients?
Rahul: Cloud.in partnership with leading cloud platform providers including AWS, Microsoft Azure, Google Cloud, and JioCloud. Our cybersecurity ecosystem is further strengthened through strategic alliances with trusted security vendors such as Check Point, F5, and Fortinet.
These partnerships help us go beyond just setting up cloud systems, as we are able to provide strong protection from cyber threats, design secure and reliable cloud environments, and meet industry-specific rules and regulations with ease. Whether a business is in finance, healthcare, media, or retail, we make sure their cloud setup is not only efficient but also fully secure and compliant. Thanks to our close work with top cloud providers and security vendors, our team at Cloud.in can create cloud solutions that are built specifically for what each client needs. That means faster performance, smarter cost management, and stronger security from day one.
We help businesses move their applications and data to the cloud smoothly, improve the way their systems run, and stay protected from things like hackers, bots, or data breaches. No matter the size or type of business, we use the best tools and expert knowledge to deliver reliable, customized solutions that help our clients grow with confidence. These partnerships are not just logos on a slide. They are the reason we are able to bring the latest technology, advanced security, and real results to every customer we work with.
Rajeev: Could you share more details about your proprietary platforms like Freedom, Cloud Advisor, and Edge Insights? How do they differentiate Cloud.in from traditional cloud service providers?
Rahul: Freedom is Cloud.in’s Multi-Cloud Billing and Management Platform that provides in-depth cloud cost analysis, wastage tracking, and resource optimization to ensure efficient cloud management. Cloud.in leverages this tool for customer billings and multi-cloud billing management. With a cost optimization framework adaptable to diverse cloud environments, Cloud.in helps organizations enforce cost controls, monitor budgets, and drive real savings.
Cloud Advisor, the Multi-Cloud Security Advisory Tool, is an advisor for AWS infrastructure and manages multiple accounts in a single dashboard. The Cloud Advisor uses various AWS Services, API calls, and analyzes all infrastructure running in the account to provide near real-time infrastructure as per architectural best practices for multiple AWS Accounts.
Edge Insights is a fully managed SAAS offering that helps organizations get a deeper insight into their content delivery. Edge Insights provides access to the reporting metrics for media and content delivery, consisting of detailed consumption patterns of users to help track delivery performance, content analytics, and user engagement. The near real-time analytics dashboard comes with a simple reporting interface that enables organizations to enhance their businesses by providing valuable insight into optimizing the streaming content, downloads, and content delivery.
In today's highly dynamic and competitive cloud marketplace, Cloud.in differentiates itself significantly from traditional cloud service providers through a multi-faceted approach that prioritizes deep client understanding, specialized expertise in mission-critical workloads, and an unyielding commitment to advanced security and tailored solutions.
1) 25+ Years of Experience: Unlike many generalist cloud providers, Cloud.in boasts over 25 years of profound experience and expertise specifically in managing mission-critical workloads. This extensive history signifies a deep understanding of the reliability, performance, and security demands that complex enterprise systems require, going far beyond standard cloud hosting.
2) Deep Understanding of Unique Requirements: A core differentiator is Cloud.in's focused approach on gaining a deep understanding of the unique requirements of each client across India. This stands in contrast to many larger, more generalized cloud providers who often offer a standardized suite of services that may not perfectly align with specific Indian enterprise or startup needs.
3) Tailor-Made Solutions for Budget and Needs: They go beyond generic offerings by configuring tailor-made solutions. This bespoke approach ensures that clients receive not only the most suitable technological architecture but also solutions that align perfectly with their budgetary constraints. This flexibility is crucial for Indian businesses, where cost-efficiency is a significant driver.
Rajeev: Cloud.in has worked across industries like media, e-commerce, and finance. Can you share a success story where your cloud or GenAI-driven solution significantly transformed a client’s business outcome?
Rahul: At Cloud.in, we love solving real problems with the power of cloud and GenAI, and we have done it across industries like media, e-commerce, and fintech!
Take one fast-growing marketing company, for example. They were stuck with an old-school on-prem setup that was expensive, slow to scale, and hard to manage. We helped them shift their entire marketing app to AWS with a smooth migration. After the move, things ran faster, smarter, and cheaper, cutting their IT costs by 30 to 40%. Now, they have more time and budget to focus on what matters: creativity and growth.
Then there was a major online retail platform. They wanted to ditch third-party CDN and security tools and go all-in with AWS Edge Services. We helped them move to Amazon CloudFront, set up Lambda@Edge for speed, added AWS WAF for security, and plugged in Shield Advanced to stop DDoS attacks. Result? A secure, fast, and cost-friendly setup with about 25 percent savings. Your groceries aren’t just fresh; they’re delivered securely and swiftly too!
And let’s not forget a leading fintech provider. They needed a smarter way to handle their WAF logs to keep up with growing traffic and security needs. We set them up with AWS Kinesis Data Firehose and S3 for real-time, auto-scaling log storage. Add in Athena for instant insights, and boom, logs are flowing, security is tight, and the ops team is breathing easy. No more waiting, no more bottlenecks.
In short, Cloud.in helps businesses unlock the full power of the cloud with tailored solutions that just work, delivering results that are fast, secure, and cost-effective.
Rajeev: With the increasing demand for digital transformation and cost efficiency, what role do you see Cloud.in playing in enabling Indian enterprises and startups to stay competitive globally?
Rahul: With over 25 years of experience and expertise in managing mission-critical workloads, Cloud.in is a game changer in its cloud offering. In today’s dynamic and competitive cloud marketplace, Cloud.in distinguishes itself through a focused approach by gaining a deep understanding of the unique requirements of our clients across India. Backed by a 100% cloud-certified team, our competencies include the adoption of zero-trust architecture, deployment of advanced threat detection and prevention measures, having in place a well-defined incident response strategy and the offering of proactive monitoring and management. We also work toward configuring tailor-made solutions as per clients’ requirements, which is also suitable for their budgets.
Cloud.in is poised to play a pivotal role in empowering Indian enterprises and startups to thrive in the globally competitive landscape, primarily by being a catalyst for digital transformation and a key enabler of cost efficiency. Its impact can be seen across several critical dimensions:
1) Rapid Innovation and Time-to-Market: Cloud.in provides on-demand access to a vast array of computing resources. This eliminates the need for significant upfront capital investment in hardware and allows Indian businesses to quickly provision and scale resources as needed. Startups, in particular, can rapidly prototype, test, and deploy new applications and services, significantly reducing their time-to-market and gaining a crucial competitive edge.
2) Flexible and Hybrid Cloud Strategies: As Indian businesses mature in their digital journey, many adopt hybrid and multi-cloud strategies for optimal performance, cost, and compliance. Cloud.in can facilitate these complex environments, offering solutions that seamlessly integrate on-premise infrastructure with public cloud resources, ensuring flexibility and preventing vendor lock-in.
3) Reduced Operational Expenses: Cloud.in offloads the burden of IT infrastructure management, maintenance, and upgrades through Cloud Managed Services. This significantly reduces operational costs, allowing enterprises to reallocate their IT talent and financial resources towards core business activities, R&D, and strategic growth initiatives.
Cloud.in is not merely a service provider but a strategic partner for Indian enterprises and startups. By offering a secure, scalable, cost-effective, and innovation-enabling cloud platform, it empowers them to undergo essential digital transformation, optimize their operations, and ultimately, elevate their competitiveness on the global stage.
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