Today, data management has emerged as a paramount concern for effective business growth. CTOs, CIOs, and IT leaders grapple with the formidable task of efficiently handling vast data volumes, ensuring its quality, and harnessing it for strategic decision-making. In this data-driven era, the key to success lies in adopting advanced data management solutions. Seagate is one of the leading storage brand and empowers businesses with its cutting-edge innovations. Rajeev Ranjan, Editor, Digital Terminal exclusively talked to Sameer Bhatia, Director of Asia Pacific Consumer Business Group, and Country Manager for India & SAARC, Seagate Technology. He shared crucial insights about the evolving tech landscape, adoption of next-gen technology solutions and etc. Read below the excerpts
Rajeev: How do you see the technology landscape for enterprises in the current scenario?
Sameer: Enterprises are embracing AI, edge computing, and IoT to transform their operations and drive innovations for their customers. These technologies enable data-driven decisions and automation, enhancing efficiency. With the increase of use in IoT devices, business analytics, and AI tools, businesses can expect to see unprecedented data growth, as shown by IDC’s prediction that the Global DataSphere is expected to generate 291ZB of data in 2027. With data storage and management at their centre, these technologies converge to rethink mass data management and pose the question of where businesses can store all these data. For enterprises to succeed in harnessing the power of these technologies and gain a competitive edge, they will have to prioritise data storage and management, considering factors such as cost, data availability, accessibility, and compliance.
Rajeev: What as per you is the biggest challenge for CTOs/CIOs or IT heads when it comes to data management?
Sameer: The Rethink Data report by Seagate found that a staggering 68% of enterprise data remains unused, despite the ongoing data explosion. Consequently, businesses find themselves missing out on valuable opportunities and potential revenue streams. If data is not stored, not even the smartest of AI models can help.
However, data retention costs are a big challenge that CTOs/CIOs are facing today. They are tasked to balance these costs against the need for massive amounts of data to drive better business value. Using a hybrid storage approach that combines different storage technologies can help businesses achieve a balance between cost and performance while ensuring that they have the storage capacity they need to meet their workload requirements. The revolution happening now in hard drives’ areal density advancements means that the economy of scale that had been available to hyperscale data centers is also an option for companies’ private data centers. This is a great opportunity for CTO/CIOs to assess and improve their data storage infrastructure and adopt technological advancements, driving cost savings and improved overall performance.
Rajeev: How is Seagate helping Indian businesses adopt better data management solutions to achieve better business resilience & and scalability in IT infra?
Sameer: Currently, over 60% of the world’s data is stored on hard drives, making it crucial for the hard drive industry to consistently innovate. We are excited about the growing demand for mass-capacity storage. As generative AI and advanced tech reshape India's landscape, businesses face unprecedented data challenges in an increasingly distributed IT ecosystem — data growth is outstripping storage capacity and network bandwidth.
When data is liberated in an open, extensible, hybrid architecture with better economics, less friction, and simpler experience. That way, data is a strategic asset to fuel transformation and growth. This helps organisations stay competitive and meet the demands of their customers in a fast-paced digital world.
So, Seagate is dedicated to creating breakthrough storage technology for India’s evolving business needs, by helping businesses confidently store their data and easily unlock its value through our full portfolio of storage devices, systems with self-healing properties, and edge-to-cloud services. Seagate is well-equipped to meet diverse nearline capacity needs. Enabled by our HAMR (Heat-Assisted Magnetic Recording) innovation, our areal density leadership increases capacity per disk and delivers the most cost-efficient mass capacity storage solutions.