The Maha Kumbh Mela in India is regarded as the largest religious gathering in the world, which also sees a growing number of attendees with each celebration. As the congregation invites international delegations and piques human interest around the world, cybercriminals also dip their fingers to prey on those who want to participate in this pilgrimage.
Experts at Kaspersky have spotted fraudulent stores where cyber criminals try to deceive users into making payments for orders that are never delivered, ultimately stealing their money.
The examples show a scam shop promising Maha Kumbh merchandise, including packaged holy water from the Ganges river, holy ashes, and Himalayan Rudrasksh regarded as prayer beads.
Examples related to Maha- Kumbh related scam
Examples related to Maha- Kumbh related scam
“The 2025 Maha Kumbh Mela is considered especially auspicious, as it coincides with a rare alignment of constellations, making it the most significant in the last 144 years. It is no surprise that devotees from around the world would like to participate and to buy keepsakes of it. At the same time, cybercriminals are up-to-date with the main events and trends around the world, and they sure know how to lure consumers and exploit their interest and devotion towards this grand religious gathering,” says Jaydeep Singh, General Manager for India at Kaspersky.
“While emotions can be running high, consumers should take time to verify the stores they are visiting and purchasing items from. A little bit of skepticism towards independent online stores would be beneficial to protect your identity and your money against clever cybercriminals,” he adds.
Kaspersky has provided the following tips to avoid falling victim to such scams:
Verify website authenticity: Check URLs, domain names, and customer reviews before making purchases online.
Be wary of unsolicited offers: Scammers often use pop-ups, ads, or phishing emails to direct users to fraudulent sites.
Avoid sharing personal information: Only provide sensitive details on secure, verified platforms.
Use comprehensive security solutions: Reliable cybersecurity software, like Kaspersky Premium, can block phishing sites and prevent malware infections.
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