AMD has announced the launch of the AMD Accelerate Partner Pre-Sales Forum, a dedicated enablement initiative designed to strengthen the technical capabilities of its partner community and equip pre-sales professionals with deeper expertise across AMD's rapidly expanding portfolio of Data Center and Client technologies.
Scheduled to take place from June 5 to June 7, 2026, the forum represents AMD's continued commitment to empowering partners with the knowledge, tools, and practical experience needed to engage customers more effectively in an increasingly AI-driven and performance-focused technology landscape.
As organizations accelerate investments in artificial intelligence, cloud infrastructure, high-performance computing, enterprise modernization, and next-generation client devices, the role of technology consultants and pre-sales professionals has become increasingly critical in helping customers navigate complex technology decisions. Through this initiative, AMD aims to bridge the gap between product innovation and real-world business outcomes by enabling partners to develop stronger technical proficiency and customer engagement capabilities.
Building Stronger Customer Conversations Through Technical Excellence
The AMD Accelerate Partner Pre-Sales Forum has been designed to provide participants with a comprehensive understanding of AMD's technology vision, competitive advantages, and future roadmap.
A key focus of the program will be helping partners articulate the value proposition behind AMD's solutions, including performance leadership, scalability, power efficiency, total cost of ownership benefits, and workload optimization capabilities across enterprise and commercial environments.
Participants will gain detailed insights into both current and upcoming AMD technologies spanning client computing, data center infrastructure, and enterprise workloads, enabling them to support customers with more informed recommendations and strategic guidance.
Deep Technology Sessions and Hands-On Learning
Beyond product overviews, the forum will feature in-depth technical sessions that explore how AMD technologies simplify technology adoption and accelerate digital transformation initiatives.
The event will also include hands-on laboratory sessions focused on AMD Data Center optimization scenarios, allowing attendees to gain practical experience with deployment strategies, performance tuning, workload optimization, and infrastructure planning.
These interactive learning opportunities are expected to help partners move beyond theoretical knowledge and develop real-world expertise that can be directly applied in customer environments.
Speaking to DT about the upcoming initiative, Pankaj Dessai, Director – Commercial Channel and SMB, AMD, highlighted the strategic intent behind the forum and its role in strengthening partner capabilities across markets. He said, “The objective of the AMD Accelerate Partner Pre-Sales Forum is to empower our partner presales community with deeper technical expertise, stronger solution-design capabilities, and a better understanding of evolving customer needs."
He further added, "As technology becomes increasingly central to business transformation, pre-sales professionals play a critical role in connecting customer challenges with the right AMD-powered solutions. This forum is an investment in building that capability, fostering collaboration, and creating a stronger technical ecosystem across our partner community.”
Driving Collaboration Across the Partner Community
In addition to technical enablement, the forum will serve as a collaborative platform where partner professionals can exchange best practices, discuss customer challenges, share implementation experiences, and explore successful deployment strategies.
Enabling the Next Phase of Technology Adoption
With enterprises increasingly evaluating AI-ready infrastructure, advanced computing platforms, and modern workplace technologies, AMD continues to invest heavily in partner education and technical enablement.
The launch of the Accelerate Partner Pre-Sales Forum highlights the company's recognition that technology leadership alone is not enough. Successful customer outcomes require knowledgeable partners who can translate innovation into practical business value.
By combining technical education, hands-on experience, roadmap visibility, and collaborative learning, AMD aims to help its partners build stronger customer relationships, improve solution positioning, and drive greater adoption of AMD-powered technologies across markets.
Building on AMD’s Consistent Partner-Centric Initiatives
The Accelerate Partner Pre-Sales Forum is part of AMD’s broader and ongoing commitment to strengthening its global partner ecosystem through structured enablement and engagement programs.
Over the years, AMD has consistently invested in initiatives such as the AMD Partner Network, Sales Acceleration Days, technical bootcamps, enablement workshops, and ecosystem engagement programs designed to enhance partner readiness and drive sustained business growth.
Through continuous learning platforms and structured engagement programs, AMD has built a strong foundation for partner empowerment—ensuring that channel ecosystems remain aligned with emerging technology trends, customer expectations, and industry transformation cycles.
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