Mumbai is set to witness a high-octane celebration of sport and industry collaboration as the much-awaited AMD ITL Cup 2026 officially kicks off on May 7, bringing together the region’s IT channel ecosystem. Organised by the Information Technology Sports Club (ITSC), the fifth season of the tournament promises to be the biggest and most engaging edition yet, reinforcing its position as the most awaited IT cricket tournament in the region.
The three-day tournament, scheduled from May 7 to May 9, 2026, will be hosted at the Chitrakoot Grounds, Andheri West, Mumbai. Matches will be played daily from 4:00 PM to midnight, transforming the venue into a vibrant arena of competition, networking, and celebration.
A Stronger Season with a Unified Vision
The AMD ITL Cup 2026 reflects the evolving dynamics of India’s IT industry, where collaboration and engagement are becoming as critical as business performance. Over the years, the league has grown beyond a sporting event into a powerful community platform that connects distributors, OEMs, retailers, and system integrators. The opening ceremony on May 7 is expected to set the tone for the tournament, bringing together key industry leaders and participants in a festive and energetic environment.
AMD Strengthens Its Industry Connect
A key highlight of the opening ceremony will be the presence of Aashish Sawant, National Sales Manager for Volume and Distribution Business at AMD, who will attend as Chief Guest. His participation reflects AMD’s continued commitment to fostering deeper engagement with its partners beyond traditional business interactions.
AMD’s association with the ITL Cup has consistently aligned with its broader vision of enabling growth through strong partnerships. By supporting initiatives like ITL Cup, the company continues to reinforce its presence within India’s dynamic IT channel landscape.
A First-of-Its-Kind Tournament Format
In a significant move, the AMD ITL Cup 2026 introduces an innovative dual-format gameplay that combines hard tennis ball over-arm cricket with light tennis ball under-arm matches. This is the first time such a format is being implemented in an IT cricket tournament, making the competition more inclusive and accessible.
The format allows participants with varying levels of cricketing experience to compete, ensuring wider participation across organizations. It also adds a fresh dimension to the tournament, blending traditional competitive cricket with a more relaxed and engaging format.
Competitive Line-Up Across Two Groups
The tournament will feature twelve teams divided into two groups, representing some of the most prominent names in the IT channel ecosystem.
Group A includes JK Vision Thunders, TSS Twinkle Thunders, AMD Tech Achievers, Biwin Sanghvi Super Kings, Lenovo Bluecom Brutes, and Dell MEK Tigers.
Group B comprises RPTech Strikers, Comprint Mavericks, Livetech Hitters, Savex Strikers, EVM Hundia Warriors, and Acer Lakshya Lions.
Each team brings a mix of competitive spirit and organizational pride, setting the stage for closely contested matches and intense rivalries throughout the tournament.
Exclusive Launch Party
To mark the beginning of this prestigious event, an exclusive Launch Party will be held on May 6, 2026, where sponsors, team owners, media partners, and industry professionals will gather to kick off the tournament in style.
While speaking to DT, Pankaj Dessai, Director Commercial Channel and SMB at AMD India, said, “The ITL Cup reflects the evolving dynamics of partner engagement in today’s IT landscape. It goes beyond being just a tournament, serving as a collaborative platform that brings together a diverse partner ecosystem, strengthens relationships, and fosters a strong sense of community. AMD is proud to be associated with an initiative that consistently delivers both meaningful impact and inclusivity across the industry. We are looking forward to an exciting season of cricket, great team spirit, and stronger industry bonding. It is a privilege for us to be part of a platform that continues to unite the IT community in such a powerful way.”
While speaking to DT, Aashish Sawant, National Sales Manager for Volume and Distribution Business at AMD India, said, “We are excited to continue our association with the AMD ITL Cup 2026, which has firmly established itself as one of the most engaging platforms for the IT channel community. What makes this tournament special is the way it brings together competition and connection, giving partners a space to interact beyond business in a more meaningful way. With every season, the level of participation, energy, and enthusiasm has grown significantly, and this year is no different.”
Beyond Cricket: Building Industry Relationships
What truly differentiates the AMD ITL Cup is its role as a networking and relationship-building platform. In an industry driven by partnerships, the tournament offers a unique opportunity for professionals to connect outside formal business environments.
Participants who typically engage in boardrooms and sales meetings find common ground on the cricket field, fostering camaraderie and trust. This informal engagement often translates into stronger professional relationships, benefiting the broader IT ecosystem.
Sharing his perspective with DT, Kalpesh Chande, Director – Strategic Sales at Lenovo India, said, “The AMD ITL Cup highlights the importance of creating meaningful engagement opportunities within the IT ecosystem. Platforms like these go beyond traditional interactions by encouraging stronger collaboration and a deeper sense of connection among partners. For Lenovo, such initiatives are valuable in building lasting relationships that support sustained growth and collective progress across the industry.”
ITSC’s Vision for a Connected Ecosystem
The Information Technology Sports Club has played a pivotal role in shaping the ITL Cup into a unifying force for the industry. Through consistent efforts and growing participation, the ITSC Board has ensured that the league continues to expand its reach and impact with each season.
By combining sport with strategic engagement, ITSC has successfully created a platform that resonates with professionals across the value chain.
Expressing his views to DT, Sunil Thariani, Managing Director of Sound Solutions, said, “Over the years, the ITL Cup has grown into a standout initiative that truly resonates with the channel community. It creates an environment where partners can engage in a more relaxed and collaborative setting, strengthening trust and long-term alignment. Beyond the matches, it is the spirit of unity and shared purpose that makes this platform impactful for the entire IT ecosystem.”
Sharing his perspective with DT, Mihir Kachalia, Partner at IMCC & Co., said, “The AMD ITL Cup offers a unique setting where business conversations evolve more organically. When partners engage in a relaxed environment like this, it naturally strengthens trust and opens the door for more meaningful, long-term collaboration across the ecosystem.”
Key Sponsors
The AMD ITL Cup 2026 is supported by leading brands and channel partners from across the IT ecosystem, reflecting strong industry-wide participation:
Title Sponsor: AMD
Powered By Partner: Supertron Electronics
Launch Party Sponsors: AMD, Sound Solutions
Kit Sponsor: Lenovo
Gifting Sponsor: Savex Technologies
Platinum Sponsors: Geonix, Om Shakti Computers
Six Sponsors: Portronics, Suresh Computers
Four Sponsors: Techzone
Wicket Sponsors: Fortune Marketing, Secureye
Food Sponsor: Raj Sales
Live TV Sponsor: DC Infotech
Toss Sponsor: IMCC & Co.
Gold Sponsor: Supertron Electronics
Turf Sponsor: Ken Plus
Success Party Sponsor: Janik Computers
Auction Sponsor: Sanghvi Computers
Display Sponsor: Orno
Associate Sponsors: Sidewalk Systems, Impetus Infotech, Massif, TechGuy, Shree Shatrunjay Systems
Digital Terminal, as the Media Partner, will provide extensive coverage of the event, ensuring that the action is accessible to entire IT community.
In his interaction with DT, Biren Yadav, CEO and MD of Bluecom Infotech, said, “The strong and growing participation in the ITL Cup reflects a clear shift in how the channel ecosystem values engagement today. Platforms like these are no longer optional, they are becoming central to building a more connected and collaborative industry culture.”
Speaking to DT, Devendra Sayani, Director at DC Infotech, said, “The ITL Cup goes beyond visibility and branding. It creates an environment where real connections are built, which is critical in an industry that thrives on relationships. That human connect is what ultimately drives stronger and more sustainable business outcomes.”
Live Coverage
For those unable to attend in person, the AMD ITL Cup 2026 will be live-streamed on YouTube, allowing cricket fans and IT professionals across the country to stay connected with all the action.
Expressing his views to DT, Manoj Jain, Director, Sanghvi Computers, said, “The scale of enthusiasm around the tournament clearly shows the kind of impact it has created over the years. Bringing together partners from across the ecosystem on a common platform fosters a strong sense of belonging, which is what makes the ITL Cup truly stand out.”
A Celebration of Passion, Performance and Pride
With its compelling mix of competition, innovation, and community engagement, the AMD ITL Cup 2026 is poised to deliver an unforgettable experience. As the action unfolds over three days in Mumbai, the tournament is expected to draw significant attention from across the IT fraternity. More than just a cricket league, it stands as a testament to the power of collaboration, proving that shared experiences can drive stronger connections in an increasingly competitive industry.
All eyes will now be on the pitch at Andheri West, where the IT industry comes together once again, united by the game and driven by a common goal of growth, engagement, and excellence.
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