Digisol, a trusted Made in India IT networking brand, recently made a strong impression at Convergence India 2025, unveiling a range of innovative solutions. At the event, Rajeev Ranjan, Editor at Digital Terminal, spoke exclusively to Samir Kamat, Sales Head - Active Products, Digisol, to discuss the company’s robust performance, evolving market strategies, and vision for the future. He also highlighted emerging tech trends like Wi-Fi 7 and XG-PON, and how Digisol is aligning its offerings to meet the changing demands of India’s digital infrastructure.
Rajeev: How do you see the growth of Digisol in FY 2024-25? What is your outlook for the FY 2025-26?
Samir: Growth has been tremendous. Growth for us is no longer just a buzzword—it’s become a tangible reality. The level of market acceptance we’ve experienced recently has been remarkable. While the growth during the COVID period was seen as circumstantial, what we’re witnessing now is far more sustainable and rooted in the relevance of our offerings to customer needs. Our success rate is reflected in an almost negligible return ratio, which has significantly boosted customer confidence. Even here at Convergence, we’ve seen a notable shift—distributors who were once hesitant are now proactively discussing distribution agreements with us. This level of engagement is truly encouraging and reinforces our belief in the direction we’re headed.
Rajeev: Where are you seeing the strongest growth—Tier 1, Tier 2, or across all markets?
Samir: We've always had a strong channel ecosystem, but since last year, we've also focused on building a project-based ecosystem. This includes working closely with the SI community and consultants, influencing them to include our brand in the make-list of many of their projects. And, we have a tremendous response.
While I’m restricted from naming specific companies, I can share that we’ve established associations with major players—some worth over one or two billion dollars—across sectors like wind energy, railways, and ISO-certified industries.
This level of success is especially meaningful because just a few years ago, we weren't even being considered for such projects. A key factor has been the evolution of our project ecosystem, especially in terms of support and service. We’re positioning ourselves as a brand that can deliver products by the next business day—something that’s encouraging our partners to engage with us more deeply and successfully.
Rajeev: What are the top three industry trends you anticipate this year, and how are your products positioned to address them?
Samir: 5G is now well established, and we already have related products in our portfolio. Wi-Fi 6 has matured in the market, so rather than focusing on that, we anticipate the evolution of Wi-Fi 7 this year, which is also part of our upcoming product mix. In the FTTH segment, we are moving into XG-PON and G-PON technologies. We expect significant growth in this area, especially as major brands like Airtel are driving demand aligned with market requirements.
Rajeev: What’s your growth outlook for the year ahead, and how are you strengthening your channel ecosystem to support it?
Samir: Our numbers have consistently been strong, and we’re grateful for that. However, we believe numbers follow naturally when you focus on delivering what the customer truly needs and ensuring relevance in everything you offer. We continuously align ourselves with current and emerging technologies, and we’re committed to participating actively in these trends.
What sets us apart is the quality of our offerings, their consistent availability, and our strong partner community. This year, availability has been our key differentiator. By ensuring our products are readily accessible, we’ve minimized the space for competition to step in. While we've stocked our warehouses in advance, our supply is still in high demand, and there's more inventory on the way.
We’re confident that we’re not only aligned with what the market currently demands but also well-prepared for what’s coming next. That sense of readiness is what keeps us excited—and it's what we strive to communicate to our partners and customers.
Rajeev: What is your key message to your partners this year?
Samir: My message remains the same—stay with us, continue to place your trust in us, and we promise to deliver in return. Thank you so much. It's always a pleasure speaking with you, Sameer sir, and I look forward to more such meaningful engagements.
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