During festive quarter, market picks up momentum that bring substantial growth for market players. Consumer demand during this phase remains consistently high, elevating the expectations for tech brands. Expressing his views on the market sentiments during festive season, Sachin Sharma, Country Manager-India, ADATA Technology (India) Pvt Ltd said, "Optimism abounds as we look ahead to the fourth quarter, particularly with the encouraging upswing in DRAM and SSD market prices. Following a period of relative stagnation over the past few quarters, we hold a strong belief in an impending turnaround, poised to coincide with the festive season in Q4. Furthermore, our investment in state-of-the-art manufacturing facilities in India, dedicated to utilizing premium materials and delivering products tailored to meet market demands while maintaining competitive pricing for consumers, positions us to anticipate breaking new ground and achieving a record-setting performance in overall business this quarter."
Marketing Plans to Accelerate Growth
"In the upcoming Q4, our primary focus will be on DDR5 and Gen 4 SSD products. Within our current distribution framework, ADATA and XPG Products are entrusted to four key distributors in India: Acro Engineering, Multi Electronics, KBC Computech, and UR Distree. To further strengthen our presence, we have extensive marketing activities in the pipeline for our esteemed channel partners during this quarter. November will mark the grand opening of ADATA Semiconductor Pvt. Ltd. in Delhi, a momentous occasion in our journey.”
“We understand that the cornerstone of any brand's success lies in its warranty service. With this in mind, we've meticulously mapped service locations across India, ensuring swift and efficient customer support. For warranty assistance, we have partnered with two renowned service providers: Gigabyte, boasting an impressive 70 service locations across India to cater to the warranty support for all ADATA products, and Acro Engineering, which offers a convenient pick-and-drop service across the country, specifically tailored to serve XPG SSD and XPG DRAM customers," he concluded.