Lava International's SOJO Receives Approval for PLI Application in IT Hardware

Lava International's SOJO Receives Approval for PLI Application in IT Hardware

SOJO Manufacturing Services (AP) Private Limited, a subsidiary of Lava International, is delighted to announce that its application for the Production-Linked Incentive (PLI) scheme for IT hardware has been officially approved.

SOJO aspires to be one of the leading electronic manufacturing services in India. As a home grown manufacturing company, SOJO will manufacture Consumer Electronic Durables such as Smartphones, Feature Phones, Accessories, Tablets, Laptops, and other IT hardware for Lava International, as well as other Indian and Global brands.

Under the PLI 2.0 scheme for IT hardware, initiated by the Ministry of Electronics and Information Technology, SOJO joins a distinguished list of companies expressing interest in strengthening domestic production. The approval signals a significant milestone for SOJO, contributing to the anticipated additional investment in production over the next six years.

SOJO, along with other industry leaders, is poised to play a pivotal role in the global competitiveness of the Indian IT hardware sector. The approval of SOJO's PLI application reflects its commitment to contributing to the growth of the domestic mobile industry and aligns with the broader vision of 'Make in India for the World.'

Dr. Rishi Bhatnagar, President, Lava International, expressed enthusiasm about the approval, stating, "We are thrilled to be part of the PLI scheme, and this approval validates our dedication to fostering domestic production in the IT hardware segment. The support from the government through PLI will undoubtedly propel Lava towards greater heights in the industry."

The PLI 2.0 scheme, with a total budget outlay of Rs. 17,000 crores, aims to boost employment and create a competitive environment for the production of IT hardware in India. SOJO's inclusion in the approved list further underscores the Lava's strategic positioning in this crucial initiative.

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