Informa Markets inaugurated the first edition of the Security and Fire Expo (SAFE), West India (18th – 20th May) with the aim of bringing key stakeholders in the security domain on one platform and to deliberate on new-age challenges to the security of cities and organizations.
The SAFE expo is a subset of the IFSEC, India and has also seen great success in South India. The three-day exhibition and two-day conference being held at the Bombay Exhibition Centre, Mumbai, was met with an enthusiastic, positive response on the very first day, bringing in higher levels of anticipation for the rest of the event. As the SAFE West expo enters its second day, it presents a unique opportunity to connect and network with India's largest assembly of decision-makers, specifiers, and end-users. The event is showcasing the swift advancements in India's security market and emphasized on trends, innovations, challenges, and opportunities required for its future growth and expansion.
The opening ceremony took place in the presence of key dignitaries – Dr Rukmani Krishnamurthy, Ex-Director, Directorate of Forensic Science Laboratories, Govt. of Maharashtra & Academic council member, National Forensic Science University, Gujarat, Ministry of Home Affairs, Capt. Sanjeev Tiwari, ARVP, ASIS India West Region; Mr. Vinay Khanduri, CPP, CFE, Head, Security & Vigilance, Adani Electricity, Capt. Rajesh Sharma, Founder & Board Member, Global Association for Corporate Services; Mr Yogesh Mudras, Managing Director, Informa Markets in India and Mr Pankaj Jain, Sr. Group Director & Digital Head, Informa Markets in India in an august gathering.
At the inaugural ceremony of SAFE West India, Dr Rukmani Krishnamurthy, Ex-Director, Directorate of Forensic Science Laboratories, Govt. of Maharashtra & & Academic council member, National Forensic Science University, Gujarat, Ministry of Home Affairs said, "By integrating innovative security measures, such as CCTV, RDX detection, and more, we are extending the realm of forensics into the corporate sector. Cybersecurity is now a critical necessity, backed by government focus and the need for corporate monitoring to minimize risks. Our approach includes preventive training for law enforcement, corporate professionals, and individuals in positions of power. To tackle complex cyber issues such as intellectual property theft, traditional system checks are insufficient. Hence, we employ innovative techniques like lie detectors to efficiently narrow down culprits and resolve matters effectively. Our focus on preventive technology and security innovations ensures a comprehensive and forensically integrated security system which we hope we can all integrate going further."
Highlighting the importance of security, Mr. Vinay Khanduri, CPP, CFE, Head, Security & Vigilance, Adani Electricity said, “The convergence of physical security and cyber-IT may not be inevitable; rather, it is the IT aspect that will encompass and integrate physical security within the overall security framework. As professionals with considerable years of service ahead, it is crucial for us to continuously upgrade, upskill, and align ourselves with this evolving landscape. Exhibitions like this provide an excellent platform to explore the latest market technologies and gain insights into prospects. I am grateful for this opportunity and eagerly anticipate the unveiling of the technology that awaits us today.”
Capt. Rajesh Sharma, Founder & Board Member, Global Association for Corporate Services also said, “The volumes and magnitude we witnessed here today has surpassed what was previously seen in India. SAFE West has undoubtedly done a commendable job, and we aspire to create a similar platform to our center of excellence. As the saying goes, if we use yesterday's tool in today's business, we will be out of business tomorrow. Thus, this platform becomes essential for all of us. Here, we can encounter firsthand what we otherwise search tirelessly for online. I am confident that we will all derive immense benefits from this experience, as it solely depends on the connections and relationships we establish.”
While comparing security industry with auto industry, Capt. Sanjeev Tiwari, ARVP, ASIS India West Region said, “This platform serves as an exceptional experience for users, demonstrating its immense value with numerous participants, exhibitors, and OEMs showcasing their technologies. When we compare it to users in the auto industry, they are often ahead of manufacturers, possessing a clear understanding of their needs. However, in the realm of security, safety, and fire safety, users generally lack awareness of the cutting-edge technologies available today. Platforms like this bridge that knowledge gap, empowering users to comprehend and leverage these technologies for optimized security. Over time, security has evolved from relying heavily on manpower with limited processes and technology to embracing advanced technology, robust processes, and reduced human intervention. With this purpose in mind, this initiative stands as an outstanding endeavor.”
Top industry leaders and pioneering innovators came together at SAFE West India 2023, sharing the latest research, developments and products revolutionizing security and fire safety, specifically targeting the Western Indian markets with over 75 brands. These included companies like Earth, Hikvision, Prama, Realtime, Tiandy Premier Partners: Biomax, eSSL, Magtech, Rova, Syrotech, Timewatch, TP Link, Voltaic Zkteco, Aavik, Avtron, Bioroles, COFE, CCL, D P Garg, Eagle Eye Networks, Fyber, Hubris, SOS, Lifelong, Securus and many more. Hikvision has even launched their eDVR 1TB for enhanced storage capacity, eSSD Technology helps in 45% energy savings at SAFE West India 2023.
Hikvision has launched three new products at SAFE West 2023. During the launch Ashish P. Dhakan, MD & CEO, Prama Hikvision India Pvt. Ltd said, “We see a great synergy of these products with the safe reopening phenomenon happening now in the post-pandemic times. The schools, stores, offices, retail shops and many other application scenarios can benefit from the ‘touch-free’ experience that face recognition provides. With advanced deep learning technology and diverse practical functions, we expect that MinMoe DSK1T320 Access Control
Terminals can bring more security and efficiency to our small and medium sized customers, making access control, time and attendance, much easier. This is a platform for companies like us to demonstrate and launch new technologies. And keeping in mind the Make in India initiative we look to build more products locally in India with our Mumbai based Vasai factory.”
Speaking on the commencement of SAFE West India, Mr Yogesh Mudras, Managing Director, Informa Markets in India, said, "We are extremely proud of the overwhelming response received for the first edition of SAFE West India, be it the participating companies or the buyer’s community. The significant growth witnessed in the security industry post-pandemic presents an opportunity to leverage the same across India. Drawing on our successful track record with six editions of SAFE South India Expo in Chennai and Hyderabad, we were fully equipped to bring the same to Western India. The attendees' quality at SAFE West India 2023 looks unmatched, providing valuable brand exposure to industry-relevant individuals and organizations. The event is showcasing the potential of next-gen security technologies such as cyber security, Internet of things (IoT), AI, and more, setting the tone for India's transition to safer and smarter cities."
On the first day of the expo, the highlight was the release of the White Paper Report – India Risk Review 2023 by MitKat Advisory as the Knowledge Partner. The report analyzed various risk categories, including infrastructure, economic, political, and cyber security risks in 2023 to help understand India's risk environment and anticipate upcoming challenges. The event also featured a conference with informative speaker sessions and panel discussions on relevant topics such as ‘Emerging Threats to Industrial Security and the CSO’s Role in Crisis Management’, ‘Harnessing the Power of Next-Gen Technologies in Industrial Security’, ‘Disruptive Technologies in Enterprise Security Risk Management’.
Day 2 of the conference will delve into additional subjects such as ‘Digital Asset Management and the Role of Technology in Mitigating them’, ‘Managing Security Across Locations Globally – Risks & Challenges, Integrated Technologies for Safe Cities in the New Normal’, and more. The insightful discussions will be followed with networking among the speakers and attendees, providing a mutually beneficial wrap-up to the conversations.
SAFE West India is well supported by key associations such as associations namely the APSA (Asian Professional Security Association), ASIS (American Society for Industrial Security) Ahmedabad, Mumbai and New Delhi Chapters, ESAI (Electronic Security Association of India), OSAC (Overseas Security Advisory Council) Chennai Chapter, GACS (Global Association for Corporate Services) and Mitkat Advisory.
The exhibition is showcasing products and services such as Drones AI & IOT & Network Security, Surveillance Cameras with Night Vision, Digital Video Recorders, Encoders & Decoders, Security Alarm System, Audio Video Door Phones, RFID Systems, Bio Metric Systems, Access Control, Security gates, Guard Patrol Monitoring System, Electric Locks, Entrance Management Solutions, Home Automations, GPS Tracking, Swing Gate Barriers, Anti- Theft EAS Systems, and more.