ASUS to Showcase Technological Prowess and AI Innovation at COMPUTEX 2024

ASUS to Showcase Technological Prowess and AI Innovation at COMPUTEX 2024
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ASUS unveiled its booth at the prestigious Computex 2024 trade show, promising visitors an immersive journey through the expansive ASUS product portfolio. Designed to captivate and engage, the booth serves as a testament to innovation and technological prowess, while putting a particular focus on the company’s AI-powered solutions – ready for the era of Ubiquitous AI. Incredible Possibilities. as announced by ASUS Co-CEO Samson Hu during the Always Incredible press event yesterday in Taipei.

Visitors can step into the future at the ASUS booth, where they can explore cutting-edge AI server solutions, AI workstations, enterprise AI solutions, and Copilot+ PCs, literally passing through the Ubiquitous AI. Incredible Possibilities. gateway to start their exploration of world that is about to change forever – all empowered by ASUS AI expertise, of course!

The journey begins with the incredible underpinning power provided by ASUS AI infrastructure and server technology, fronted by the remarkable new ASUS ESC AI POD with rack-scale NVIDIA® GB200 NVL72, the world's most potent rack solution for real-time Trillion-Parameter Inference and Training. ASUS leverages MGX-powered and Grace Hopper Supership-enabled servers for maximum throughput for all Gen-AI tasks – plus ASUS AI Foundry Service, which leverages the power of large language models to assist in the development of generative AI solutions for enterprise – sets the scene for the comprehensive, coherent and commanding ASUS AI ecosystem, ready to empower the generative AI revolution.

From this solid foundation, everything else arises – including the all-new range of ASUS AI products for productivity, creativity and play. With this in mind, venturing deeper into the booth visitors will discover the ExpertBook P5, a new-era AI PC for work and a premier model within the new Expert P series that's tailored for modern professionals, such as entrepreneurs, prosumers, and home office users. The NVIDIA® AI area offers a look at groundbreaking AI developments. Creators and artists will find the ProArt Experience Zone showcasing the latest ProArt innovations, including the ProArt P16 laptop, ProArt PX13 convertible, ProArt PZ13 detachable laptop, and impressive displays like the ProArt Display 5K PA27JCV and 32-inch ProArt Display 8K PA32KCX.

In the Zen Experience Zone, visitors can immerse themselves in serenity. Featured products include the Zenbook S16, Zenbook DUO, and Zenfone 11 Ultra, elevating the digital lifestyle. The latest server, healthcare, and enterprise solutions are also on display, tailored to modern business needs. Dedicated areas for TUF, Vivobook, NUC, and commercial solutions showcase ASUS's diverse offerings. In the Smart Healthcare solutions area, innovation meets compassion with new smart screen solutions and a demo of the AirVision M1 wearable display introduced at this year’s CES.

As an added highlight, consumers can learn more about several of the company’s latest software solutions such as StoryCube, which will be available on ASUS AI PCs; MuseTree for its ProArt lineup; and xBrain, a cloud-based AI assistant revolutionizing ASUS Cloud Services. Visitors can witness the integration of AI capabilities into ASUS NUCs, commercial PCs, smartphones, and wearables, marking a monumental leap in consumer technology.

The strong commitment to AI in personal computing can also be seen by ASUS collaborating with NVIDIA to introduce an AI zone to its booth. This zone showcases next-level AI performance on GeForce RTX systems through four live demos. Attendees can experience cutting-edge features such as full ray tracing and DLSS3.5 with Ray Reconstruction for enhanced gaming, and the ChatRTX demo, enabling contextual answers from large language models connected to documents and photos. Additionally, NVIDIA Avatar Cloud Engine (ACE) brings digital humans to life with generative AI in an interactive technology demo. In another interactive demo, visitors can take selfies and have them transform into superheroes via the Comfy UI. These demonstrations highlight the transformative potential of AI in reshaping user experiences and enhancing personal computing.

Visitors attending Computex are warmly invited to immerse themselves in the ASUS experience at our booth and embark on an exhilarating journey of discovery, innovation, and limitless possibilities. The booth will be open for the public during the whole of Computex, at Nangang Exhibition Center, from June 4 to June 7, 2024, 9:30 a.m. to 5:30 p.m.

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