Digital healthcare platform Practo has appointed Anant Patel as the new Vice President of Growth and Marketing, underscoring the company’s continued commitment to strengthening its leadership pipeline and accelerating growth. In his role, he will be responsible for spearheading the marketing team in delivering a transformative user experience. Announcing his appointment, he posted on his LinkedIn handle, “I’m happy to share that I’m starting a new position as Vice President, Growth and Marketing at Practo!”
“I’m now excited to take on a new challenge with Practo as the VP, Growth and Marketing. Practo has been at the forefront of transforming healthcare in India, and under Shashank ND’s leadership, the team has played a pioneering role in revolutionizing the health-tech space. Collaborating with him and the exceptional Practo team excites me as we gear up to propel the next wave of growth.”
Anant’s appointment marks a new chapter in his already impressive career. With more than a decade of experience across leading digital and consumer-tech organizations, his 5-year tenure as an India and International Digital Marketing Lead at Disney+ Hotstar is remarkable, where he led the digital marketing work and oversaw branding and marketing efforts. He was also responsible for user acquisition and retention strategies for the brand. He has contributed to some of the most significant entertainment and sports events in the country, having overseen three IPL seasons offered through a subscription model, four World Cups, and launched over 200 content pieces, including regional and Hindi films, original series, and exclusive content.
Alongside the announcement regarding his new role at Practo, Anant also paid gratitude to the job he was leaving behind. For that, he wrote, “After an incredible 5-year journey, I’ve moved on from Hotstar—a place that’s been much more than just work. During this time, I had the opportunity to work alongside some of the brightest minds and lead impactful campaigns across 300+ content launches, from blockbuster series to major sports events. It’s been an amazing learning experience, and I’m deeply grateful to the leaders for their trust and to my teammates for making it truly unforgettable.”
Before that, Anant also played a pivotal role in companies like MakeMyTrip.com, where he was driving digital campaigns as an Associate Director – Marketing, which included user acquisition, retention, performance, and brand building for ‘Goibibo’.
Having started his professional journey with the multinational company IBM, Anant has worked with several notable brands, including Network18, Justdial, Hungama, and OLX, marking commendable accomplishments throughout his career.
Anand holds a strong academic background, with a B. Tech in Computer Science from Jatpee University of Information Technology and a PGDM in Marketing from Welingkar Institute of Management. He also completed a Global Internship in Innovation, Design, and Management from Mälardalen University. Later, he pursued a Digital Insider Programme by Google from the Indian School of Business.
𝐒𝐭𝐚𝐲 𝐢𝐧𝐟𝐨𝐫𝐦𝐞𝐝 𝐰𝐢𝐭𝐡 𝐨𝐮𝐫 𝐥𝐚𝐭𝐞𝐬𝐭 𝐮𝐩𝐝𝐚𝐭𝐞𝐬 𝐛𝐲 𝐣𝐨𝐢𝐧𝐢𝐧𝐠 𝐭𝐡𝐞 WhatsApp Channel now! 👈📲
𝑭𝒐𝒍𝒍𝒐𝒘 𝑶𝒖𝒓 𝑺𝒐𝒄𝒊𝒂𝒍 𝑴𝒆𝒅𝒊𝒂 𝑷𝒂𝒈𝒆𝐬 👉 Facebook, LinkedIn, Twitter, Instagram
