The rising number of gamers and content creators are fuelling the demand for graphics cards. The market is swiftly growing and this growth trajectory will continue with the boom in sectors like crypto. Commenting on the graphics card market growth, Himanshu Jain, CEO & Director, Acro Engineering Company said, “The graphics card market has stabilized quite a lot lately both in terms of supply as well as demand from gamers and content creators alike. This has mainly been possible due to crypto mining losing its charm as a profitable activity for most and also by the new launches from both Nvidia and AMD in various categories across the board. With new graphics card hitting the shelves in the budget segment in form of the RTX 3050 and the RX 6400 even budget gamers have options to buy and enjoy new technologies and considering that majority of gamers are in the budget spectrum the growth is faster than it has ever been in recent times.”
Strong Demand for Graphics Card
“The demand for graphics card is higher than ever before and this has mainly been due to a series of recent events, some have been manmade like new launches that brought in newer and faster technologies, while some are completely uncontrolled occurring. The pandemic induced work from home culture started it all since not only people needed powerful PCs equipped with graphics cards to aid them in their work be it for designing, rendering or even research, what was earlier done in condensed fashion at offices got replicated into smaller and individual machines at everyone’s home. Also with people having more time in hand a lot of new people, mostly working professionals, either entered or re-joined the gaming industry driving the demand further upwards and this was followed by the boom in crypto market which pushed a lot of people into crypto mining which requires massive processing power from graphics cards,” commented by him.
Pricing Challenge
The global silicon shortage is still there and every industry is taking the brunt of it in one way or another, be it something as advanced and complex like the automobile industry or something as common as the graphics card market. He added, “With a decrease in demand for crypto mining and brands like Nvidia launching mining centric equipment to cater to that market better we have seen improvement in supply which has been enriched by better supply of raw material to the fabrication industry. Prices are coming down as a result and we at Acro are trying our best to pass on these benefits to the end users by giving the best rates possible on graphics cards brand that we deal in since catering to gamers and content creators of the country has always been our prime priority. With everything into consideration I’m sure that soon we will see prices normalizing even further so every gamer can reap the benefits and realize their dream of gaming.”
Service Support Commitments
Service support is an important aspect in business and customers expect best service support experience for every purchase. Commenting about the service support commitments, he said, “Acro itself does not handle the after sales support for graphics card brands that we deal in but we try our best to source it to the best in the industry for the purpose so we can provide the end customer the most holistic buying experience. Kaizen handles the RMA for our brands namely as MSI and Inno3D and we at Acro make sure that every customer is aware of where, when and how they can avail the warranty via our dedicated network of offline and online partners and a customer centric social media team.”
