JioHotstar is strengthening its product leadership and engineering depth to advance AI-led product capabilities, building the foundation for the next phase of intelligent, personalised streaming at scale. As part of this effort, the platform has onboarded senior leaders from leading global technology companies across discovery, viewer experience, marketing intelligence and platform engineering.
The appointments bring together experience from scaled consumer internet platforms including Flipkart, Google, CRED, Razorpay and Myntra. These include Shrinivas SG (Discovery & Personalisation), Naveen Prashanth (Consumer Marketing), Abhishek Sharan (Engineering – Viewer Experience), Abhishek Varshney (AdTech), Chandru (Product Management), along with Chandramauli Singh and Nishant Paliwal, collectively strengthening the platform’s discovery, engagement, monetisation and engineering systems.
Shrinivas SG, who joins to lead discovery and personalisation, brings deep expertise in building large-scale search and discovery platforms. He was previously with Flipkart, where he worked across search, catalog and trends and played a key role in developing GenAI-powered conversational commerce, with a focus on vernacular, voice and video-led discovery.
Strengthening consumer growth and engagement, Naveen Prashanth joins from Google, where he led YouTube Shorts, Creator and Artist Marketing in India, driving brand, performance and monetisation initiatives at scale. Earlier, he worked with McKinsey & Company, partnering with FMCG and B2C organisations on growth and transformation programmes.
On the engineering front, Abhishek Sharan brings over 15 years of experience building and scaling high-traffic consumer platforms. Prior to joining JioHotstar, he held leadership roles across the Flipkart Group and Myntra, working on platforms spanning search, recommendations, applications, advertising systems and trust & safety. Most recently, he served as Head of Engineering at SuperMoney.
Further strengthening advertising and monetisation technology, Abhishek Varshney joins from CRED, where he spent nearly five years building products and capabilities across payments, ordering and financial engineering. His earlier experience includes working on application platforms at Razorpay and infrastructure platforms at Flipkart.
The product and engineering leadership bench has also been strengthened by Chandramauli Singh and Nishant Paliwal from ShareChat and Cleartrip respectively, who bring experience in building recommendation systems, scalable platform architectures and user engagement frameworks for large-scale consumer products.
As part of earlier leadership announcements, David Zakkam had joined JioHotstar to lead the analytics and data strategy charter, driving data-led decision-making across the platform. The latest appointments were announced through an internal mailer, reflecting the company’s continued focus on strengthening its technology and platform capabilities.
The JioStar Group also recently announced the appointment of Emmy Award-winner Stephen Bugaj as Senior Vice President – GenAI Content & Technology, reinforcing the network’s focus on intelligent content pipelines, interactive storytelling formats and scalable creative frameworks.
The expanded leadership bench is expected to support the platform’s next phase of growth, as streaming increasingly moves towards more responsive, personalised and intelligence-led user experiences.
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