Eloelo announced crossing 50 Mn users on the platform, after recently becoming the #1 App on PlayStore in the Entertainment category. This announcement comes amidst a rapid growth surge Eloelo has been on over the last 12 months. Launched in 2020, Eloelo has witnessed an astonishing growth of ~200% on its user base, making it the fastest growing homegrown social media app.
Also ramping up focus on product enrichment, Eloelo has introduced a new ‘Status’ feature on the platform. The new feature will allow users to share different topical quotes and shayaris as their status on the app to express their mood, feelings and state of mind with their name and photo. It also provides a ‘download status’ feature for the users to share the content on other platforms.
Commenting on the same, Saurabh Pandey, CEO and Founder, Eloelo App said, “In 3 years of Eloelo’s journey, it has become the go-to live social media platform for consumers. We are building a product that solves for the belongingness needs of our users, and our growth to 50 Mn users reflects our deep understanding of user problems. The launch of the new ‘Status’ feature is an enhancement towards helping our audiences express themselves freely, both on and off-platform, with a touch of personalization. Eloelo is committed to continually enhancing the user experience, and we look forward to introducing more features that resonate with our audience in the future.`
Eloelo appeals directly to the need of young Indians to communicate with each other, express themselves, and fulfil their desire to participate in digital communities with like-minded people. Ranked as the Top 1 in India on the Google Play Store for Entertainment, it seamlessly integrates audio and video live chatrooms with interactive games and expressive statuses, fostering connections between its 50 million users and 300K creators.
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