As a significant step to accelerate the Government of India’s goals of universal sanitation coverage and to reinforce the importance of cleanliness, Amazon India along with Shri Gajendra Singh Shekhawat, Minister of Jal Shakti, Government of India, launched the ‘Swachhata Store’. Aligning with Government of India’s vision of a cleaner and healthier India, this initiative aims to support the Swachh Bharat Mission, the world’s largest sanitation initiative.
The ‘Swachhata Store’ will offer great deals on more than 20,000 cleaning products such as Vacuum cleaners, Sanitaryware, Water Purifiers, Mops & Brooms & much more from Indian sellers, SMEs and manufacturers. Alongside educating the customers about the health benefits of maintaining a clean environment, this store will serve as a one-stop destination with easy access to essential items that promote cleanliness and hygiene.
Shri Gajendra Singh Shekhawat, Minister of Jal Shakti, Government of India said, “Swachh Bharat Mission represents a comprehensive approach to improving sanitation and hygiene practices across India. Amazon’s ‘Swachhata Store’ will be instrumental towards our drive for achieving a healthier, cleaner, and more prosperous nation. I am delighted to congratulate Amazon on the successful launch of the Swachhata Store. We firmly believe in the strength of collective efforts and shared commitment for ensuring a brighter future for the environment.”
Manish Tiwary, Vice President & Country Manager, Consumer Business, Amazon India said, “It is an honour to support the Government's vision of “Clean India”. The launch of Amazon’s ‘Swachhata Store’ will help strengthen our 4S commitment to cleanliness that includes ‘Seamless smart cleaning’, ‘Sanitation for everyone’, ‘Strongly committed to cleanliness’, and ‘Safeguard the environment.’ This online store will reinforce the concept of “Sanitation as everyone’s business”. We at Amazon India thank the Hon’ble Minister for gracing us with his presence to launch this store. ”
The Amazon Swachhata Store will also contribute to the Government’s vision of harnessing the power of technology by offering advanced cleaning technologies such as Robotic vacuum cleaners, Water purifiers and Air purifiers.
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