At the ASIRT Synergy Biz Conclave 2025 in Nashik, Aashi Tech highlighted its growing role in the IT distribution ecosystem. On the sidelines of the event, Rajeev Ranjan, Editor of TechBiz TV (a video platform by DT), spoke with CA Aashi Pansari, Managing Director, and CA Gopal Pansari, Senior Strategic Consultant at Aashi Tech, about the company’s journey, evolving market strategies, and the adoption of AI to drive business growth.
Key Highlights of the Discussion:
Robust Distribution Network : Partnerships with leading brands including Posiflex, Canon, TVSC, HP, Dell, and Samsung.
Retail & E-commerce Expansion : Presence with two multi-brand outlets, a Samsung exclusive store in Kolkata, and the company’s e-commerce platform, ashitech.com.
Family Business Advantage : Insights on Aashi Pansari’s entry into the business, backed by her CA background and guidance from her father’s 30+ years of experience.
Adapting to Market Changes : Transition from traditional distribution to value-added services and complete solutions for corporates and retail chains.
Next-Gen Strategy : Aashi’s focus on new-age technologies, AI-powered products, and innovative approaches to sustain growth.
AI-Driven Business Practices : Leveraging AI for marketing strategies, social media content, and operational efficiency.
Customer-First Philosophy : Strong after-sales support through an in-house engineering team and a commitment to seamless service delivery.
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