Exclusive Chat with Ashok Narayanan, Regional Sales Manager, Seagull Software | TSC Solution Day

Seagull Software, through its BarTender labeling and track & trace solutions, works alongside TSC's hardware portfolio to provide integrated solutions for partners and customers across different industries.

Seagull Software, through its BarTender labeling and track & trace solutions, works alongside TSC's hardware portfolio to provide integrated solutions for partners and customers across different industries.

In this exclusive conversation with Rajeev Ranjan, Editor, TechBiz TV (a video platform by DT), Ashok Narayanan, Regional Sales Manager, Seagull Software, shares insights into the company's solutions, the collaboration with TSC, the Indian market, emerging opportunities and the evolving Auto ID, labeling and track & trace ecosystem.

In this exclusive conversation, Ashok Narayanan shares his perspective on:

  • His role as Regional Sales Manager for BarTender by Seagull, based in Dubai, covering the Middle East and Egypt

  • His experience at TSC Solution Day and how such events help partners understand hardware and software solutions

  • The collaboration between TSC hardware and BarTender software to deliver complete solutions to customers

  • Growth opportunities in India across manufacturing, pharmaceutical, healthcare and automotive segments

  • The importance of combining hardware and software to provide an end-to-end customer solution

  • Key BarTender product updates and new product releases shared with partners

Ashok Narayanan also discusses the growing partner ecosystem, the increasing engagement at TSC Solution Day events across multiple cities, and how collaboration between hardware and software providers can open new opportunities across different market segments.

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