As JBL marks its 80th anniversary but in shaping how the world experiences cinema. From blockbuster premieres to immersive large-format screens, JBL sound has long been the leading choice for cinemas worldwide—powering the stories, emotions, and moments that define the big screen.
Building on this deep-rooted cinema heritage, we are proud to bring that same scale, clarity, and impact into the home with the launch of the Bar MK2 Series— “Effortlessly Precise. Elegantly Wireless.” our most premium home cinema offering from JBL.
A Legacy of Leadership
Founded in 1946 by visionary engineer James B. Lansing, JBL has consistently set benchmarks in audio innovation. From professional recording studios and home entertainment systems to powering landmark cultural events like Woodstock and Tomorrowland, globally, and Haazri, Hornbill festival, Ziro festival, Bollywood Music Project in India, the brand has remained committed to authentic, unfiltered sound.
Today, JBL stands as a global leader in personal audio, with millions of users experiencing music through its portable speakers and headphones. JBL Professional powers over 60-65% of India’s market share, with a strong presence across multiplex chains, large-format screens, and premium theater segments. In addition, all leading live concerts, large-scale gatherings, religious events, and across corporate segments, with over 50% is powered by JBL Professional systems in India.
“This 80-year milestone reinforces JBL’s position at the intersection of technology, culture, and sound. Our focus is on building a connected audio ecosystem—where innovation, design, and performance come together to create seamless, immersive experiences for the next generation of listeners,” said Vikram Kher, VP, Lifestyle, HARMAN India. “We remain committed to shaping the future of audio, where every beat and moment matters.”
“I started with almost nothing but a dream that refused to stay silent. Every small saving became a step toward building my sound, and my first JBL system made me believe that what I heard inside could one day reach the world. 80 years of JBL is a celebration of that belief—the power of sound to inspire, uplift, and transform lives,” said A.R. Rahman, JBL India Ambassador.
Launch of the JBL Bar Series in India
Marking its 80th anniversary milestone, JBL today announced the launch of its new JBL Bar Series in India, designed to deliver a truly immersive home entertainment experience.
Redefining home entertainment, the JBL BAR MK2 Series “Effortlessly Precise. Elegantly Wireless.” introduces a seamless blend of precision engineering and wireless elegance.
At the heart of the JBL BAR MK2 design philosophy is simplicity without compromise. No extra wires. No additional power connections. One can just lift the detachable surround speakers directly off the soundbar and place them around the room to instantly unlock a true, room-filling surround sound experience.
Designed for modern living spaces, the JBL BAR MK2 eliminates clutter while enhancing performance. The detachable speakers are not just convenient, they are engineered to deliver precise spatial audio, placing every sound exactly where it belongs, from subtle ambient details to powerful cinematic moments.
Featuring HARMAN’s MultiBeam™ 3.0 technology, along with Dolby Atmos® and DTS:X, the new range creates immersive sound from a single soundbar. Detachable rear speakers enhance flexibility, allowing users to enjoy a true theater-like setup at home.
The new JBL Bar Series is powered by Dolby Atmos. Dolby Atmos is an immersive audio experience that places you at the heart of the story and in the thick of the action — making every explosion more intense, every game day more thrilling, and every moment more memorable. From the most intimate and emotional scenes to the biggest, loudest plays, Dolby brings you closer to the stories and moments you love.
The lineup introduces new technologies such as SmartDetails for enhanced audio precision, AI Sound Boost for powerful, distortion-free bass, and PureVoice 2.0 for crystal-clear dialogue. The soundbars also feature improved connectivity and a refined, modern design.
Leading the range, the JBL Bar 1300MK2 includes a dual 8-inch subwoofer and detachable wireless speakers for a premium 3D surround experience. The JBL Bar 1000MK2 and Bar 800MK2 offer immersive performance in more compact formats, catering to different room sizes and user needs.
“Dolby is proud to collaborate with JBL to bring the power of Dolby Atmos to more consumers. Together, we are enabling a new level of immersive home entertainment through the convenience of soundbars. Dolby Atmos places sound with precision all around you to create a more lifelike experience. Whether it is movies, shows, or music, Dolby Atmos adds greater depth, clarity, and detail, so consumers can feel more connected to the content they love,” said Sameer Seth, Director, Marketing - India, Dolby Laboratories.
Pricing, Features and Availability
The JBL BAR series is available for sale on JBL.com, and all leading retail as well as ecommerce platforms.
JBL BAR-1300MK2- Rs. 1,74,999
JBL BAR-1000MK2- Rs. 1,49,999
JBL BAR-800MK2- Rs. 1,24,999
JBL BAR-500MK2- Rs. 64,999
Amplifying the Future
Beyond products, JBL continues to champion creativity and inclusion through initiatives such as the JBL Music Academy, JBL Campus Program, and partnerships with organizations like Girls Make Beats, empowering emerging talent worldwide.
Eight Decades of Innovation
For over eight decades, JBL engineers have pioneered advancements that transformed how sound is created and experienced—from breakthrough loudspeaker designs to award-winning smart audio solutions across professional, luxury, portable, and automotive segments.
This pursuit of excellence has earned JBL top industry honors, including Academy Awards for sound engineering and a Grammy Award recognizing its continual innovation across concert, studio, cinema, and broadcast audio.
Looking ahead, JBL is investing in next-generation technologies such as spatial audio, adaptive soundscapes, and immersive listening experiences. Sustainability remains a key priority, guiding responsible product design and manufacturing.
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