ADATA Technology reaffirmed its long-standing partnership with Acro Engineering Company by actively participating in the Annual National Conference 2025, held in New Delhi from April 5 to 7. The event provided an important platform for both organizations to align on growth strategies, share market insights, and define the next phase of collaboration in the fast-evolving Indian technology landscape.
The ADATA leadership team, including Mr. Charles Wei, Sales Head, and Mr. Ravvi Dhyani, Country Manager – India, joined Acro Engineering Company’s senior leadership and national team to review key accomplishments from FY 2024–25 and align on strategic priorities for the coming year. Both leaders contributed to in-depth discussions on market trends, product demand, and channel dynamics, while outlining ADATA’s roadmap to strengthen product availability, boost channel engagement, and elevate customer experience across India.
Collaborating for Growth and Innovation
During the conference, ADATA highlighted its latest product developments across memory modules, SSDs, gaming solutions under its XPG brand, and accessories. Sessions led by the ADATA team focused on emerging trends in high-performance computing, evolving customer needs, and the brand’s commitment to delivering quality, reliability, and innovation.
Speaking at the event, Mr. Charles Wei, Sales Head at ADATA Technology, emphasized the company’s dedication to growth in India. He said, “India continues to be one of the most important growth markets for ADATA. Our partnership with Acro Engineering Company is built on shared values of integrity, customer focus, and innovation. This conference reaffirms our belief in collaborative growth, and we’re excited about the opportunities ahead in gaming, consumer electronics, and enterprise storage.”
ADATA also acknowledged the changing dynamics of the Indian tech market, with increased consumer demand for speed, durability, and cutting-edge performance—especially in gaming, and professional content creation. The brand reaffirmed its commitment to meeting these needs through its rapidly expanding XPG product line and robust channel strategies.
Mr. Ravvi Dhyani, Country Manager, ADATA India, shared his outlook for the future stating, “The Annual Conference provides a valuable platform to connect directly with Acro’s sales teams and understand ground realities from across the country. It helps us align better, adapt faster, and grow stronger. With the backing of our R&D and strong channel support, ADATA is focused on providing reliable, high-performance products tailored for Indian customers.”
Gaming Carnival 2.0 Reward Program
As part of its continued commitment to channel empowerment and incentive-driven growth, XPG, in collaboration with Acro Engineering Company, unveiled an all-new Partner Reward Program during the Annual Conference. The program is designed to recognize and reward reseller partners based on their performance, with a structured slab-based points system linked to high-demand product categories including DDR4, DDR5 memory modules, SSDs, and external drives.
Program Highlights:
Program Duration: April 1 to June 30, 2025
Eligibility: Only products billed through Acro Engineering Company will be considered
Products & Points:
DDR4 Memory – 1 Point per Unit
DDR5 Memory – 1.5 Points per Unit
SSD 512GB / 1TB – 1.5 Points per Unit
SSD 2TB / 4TB – 4 Points per Unit
External HDD / External SSD – 2 Points per Unit
Performance Slabs & Rewards:
Slab 1: 180 Points – Reward of $50
Slab 2: 500 Points – Reward of $200
Terms & Conditions:
Only products supplied by Acro Engineering Company will be eligible.
Stock unavailability will not be considered a valid reason for missing program criteria.
Payouts will be issued via credit notes within 30 days of program conclusion.
Acro Engineering Company reserves the right to amend or discontinue the program at any time.
Shared Vision for FY 2025–26
As part of the strategic discussions, ADATA and Acro Engineering Company reviewed business outcomes from FY 2024–25, identified key growth drivers, and aligned on expansion plans for the upcoming financial year. Areas of focus included strengthening regional outreach, driving brand visibility, and expanding the availability of ADATA and XPG products.
The conference also provided opportunities for ADATA to engage with key stakeholders, gather market feedback, and reinforce its leadership position in memory, storage, and gaming segments.
Acro Engineering Company and ADATA have been working together to consistently delivering value to partners and customers.
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