ASUS Announces the All-New ZenFone 5 Dual Camera Smartphone

February, 28, 2018

ASUS announced the all-new ZenFone 5, an exciting next-generation 6.2-inch dual-camera smartphone that harnesses the power of artificial intelligence (AI).

The revolutionary ZenFone 5 delivers the ultimate smartphone performance at a groundbreaking price.

Equipped with the latest Qualcomm® Snapdragon 636 Mobile Platform with its smooth, responsive, power-efficient performance, ZenFone 5 includes a full suite of AI-enhanced features powered by the Qualcomm Artificial Intelligence Engine (AIE). ZenFone 5 comes with up to 6GB RAM and 64GB ROM for amazing performance.

ZenFone 5 has an intelligent dual-camera system that adapts and learns, delivering perfect photos every time. With its latest flagship Sony® IMX363 sensor, a 120° wide-angle secondary camera and AI-enhanced camera features — including Auto Scene Detection, real-time portrait effects, AI Photo Learning and real-time beautification — ZenFone 5 encourages creativity and frees the user to concentrate on the subject rather than the camera.

Crafted to perfection with premium materials, ZenFone 5 has a strikingly beautiful ultra-slim bezel, all-screen design, featuring a stunning 6.2-inch display with a 90% screen-to-body ratio in an all-metal, glass-covered body that's as small and compact as most standard 5.5-inch phones.

Amazing performance

The amazing-performance ZenFone 5 is powered by the latest Snapdragon 636 Mobile Platform with Artificial Intelligence enhancements. Combined with up to 6GB RAM and 64GB ROM, ZenFone 5 delivers amazing AI experiences, as well as breathtaking performance combined with outstanding energy efficiency for long-lasting battery life. To ensure rock-solid reliability, ZenFone 5 has four 0.06mm-slim carbon cooling pads that efficiently dissipate heat and maintain top performance at all times.

For maximum on-the-go stamina, ZenFone 5 has a high-capacity 3300mAh battery with ASUS BoostMaster fast-charge technology. ZenFone 5 also introduces AI Charging to maximize the battery lifespan and provide total protection. AI Charging dynamically adjusts the charging rate by monitoring the user’s charging habits, slowing down the battery's ageing process.

Intelligent cameras

The intelligent dual-camera system in ZenFone 5 has an advanced hardware specification, one featuring the flagship Sony® IMX363 image sensor with large 1.4µm pixels and a bright f/1.8 wide-aperture six-element lens that captures up to 5X-brighter and clearer photos in low-light conditions, as well as enabling dramatic Night HDR shots. The other is a 120° wide-angle secondary camera that has 2X wider field of view than a standard smartphone camera, thus enabling you to capture more expansive landscapes, more natural group shots, and easier photos in cramped spaces. ZenFone 5 can record video in stunning 4K UHD resolution, with smooth and steady videos assured by three-axis electronic image stabilization (EIS).

To provide near-instant focusing in any situation, ZenFone 5 has a dual-pixel phase-detection autofocus (PDAF) system that locks on the subject in just 0.03 seconds, and a 4-axis optical image stabilization (OIS) system keeps the lens rock-steady for sharp, blur-free photos. For super stable videos, the smartphone supports 3-axis electronic image stabilization (EIS).

For truly intelligent photography, the camera system incorporates advanced AI algorithms and advanced big-data analytics, so ZenFone 5 is always evolving to constantly improve photos. The special AI-enhanced features in ZenFone 5 adapt and learn the more they are used, delivering perfect photos every time and creating a truly personal experience for the user.

  • AI Scene Detection: AI Scene Detection takes the guesswork out of photography. ZenFone 5 uses the power of AI to rapidly analyze the subject and match it to one of its 16 scene types, optimizing the camera settings for almost any kind of shot from sunsets to pet pics. The result is effortlessly perfect photos, anytime and anywhere. ZenFone 5 uses advanced big-data analysis to constantly enhance the scene-detection AI algorithms, for ever-smarter photography.
  • Real-time Portrait: ZenFone 5 lets users take professional-looking close-up shots of people or objects, without the hassle. Real-time Portrait with AI technology ensures that the main subject stays pin-sharp, while the background is given a sense of depth with a progressive bokeh effect — created using depth information intelligently analyzed from the subject — for a beautifully artistic photo. Real-time Portrait uses both cameras simultaneously to capture gorgeous portraits and close-ups that make the subject stand out with a real sense of depth, rivaling those taken with high-end DSLR cameras.
  • Pro mode: ZenFone 5 includes the powerful Pro mode that gives users full control of all the camera settings, including white balance, exposure, focus, ISO, and an impressive range of shutter speeds from 1/10000 to 32 seconds. With its support for unprocessed RAW files, ZenFone 5 is also the ideal choice for users who prefer to fine-tune their images using photo-editing software.

All-screen display

By using an ultra-slim bezel, all-screen display, the 6.2-inch ZenFone 5 is as small as most standard 5.5-inch phones. It’s the ultimate ergonomic design that not only lets users see more, but is much less bulky and more comfortable to hold. The 6.2-inch Full HD+ all-screen display, with its 90% screen-to-body ratio and gorgeous 2.5D-curved glass, delivers a totally immersive visual experience. ZenFone 5’s all-screen display also supports the DCI-P3 color space, with a wide color gamut that enhances color saturation for amazingly vivid image reproduction. With ZenFone 5, photos, videos, movies and games look better than they've ever looked before.

For optimized visuals with natural-looking colors and good readability in any environment, ZenFone 5 features intelligent display technology. This uses smart sensors to automatically adjust the display’s color temperature in real time according to the ambient lighting. It also features Smart Screen On, which prevents the screen from turning off when the user's face is detected, avoiding the problem of the screen turning off when the user is reading content for extended periods without touching the screen.

Immersive Audio

ZenFone 5 has two five-magnet stereo speakers that deliver deep, rich and expansive stereo sound. These are driven by dual smart amplifiers that ensure maximum volume while intelligently protecting them from damage. ZenFone 5 supports Hi-Res Audio files encoded at up to 24-bit/192KHz sample rates — 4X better than CD quality. For an enhanced listening experience right out of the box, ZenFone 5 is supplied with a set of premium Hi-Res Audio-capable earbuds. ZenFone 5 also supports DTS Headphone:X for 7.1-channel virtual surround-sound over headphones, for a truly immersive experience when watching movies or playing games.

All-round intelligence

ZenFone 5 can be unlocked in just 0.1 seconds using face unlock, or 0.3 seconds using the rear fingerprint sensor, and the integrated NFC capability allows ZenFone 5 to be used securely with Google Pay.

AI Ringtone intelligently adjusts the ringer volume according to the ambient noise level, so users won’t miss out on calls even on a busy street or in a noisy restaurant, and calls received in the middle of the night won’t disturb others who are asleep around you.

ZeniMoji is a fun new ZenFone 5 feature — exclusive to ASUS — that lets users animate cute avatars using their own voice, facial expressions and head movements. Uniquely, ZeniMoji avatars can be used in video chats or live-streaming, as well as in text chats, to make them more entertaining.

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