“The Firm is Now Gearing Up to Cater to The Business-to-Consumer (B2C) Vertical”

“The Firm is Now Gearing Up to Cater to The Business-to-Consumer (B2C) Vertical”

With dynamic change in environment, it is very important for all of us to conserve energy and have an energy efficient business model. When we start saving energy, it benefits in several ways like it becomes beneficial for environment and also it reduces the cost of business.   Quasar Enviro is one of the brands that help businesses to create energy efficient business environment. Below is an interaction with Mr. Virendra Joshi, Founder and MD at Quasar Enviro, he tells about how Quasar Enviro helps business and what are the benefits of such initiatives. 

DT: How does it work? Kindly elaborate in detail and in simple way

Mr. Virendra: Enisaver, is designed to save energy on all window, split, tower, cassette, ducted and package air conditioners of 1 to 20 tonnes. The device tracks the compressor’s functioning and switches it off once the saturation point is reached. In this energy saving mode, the evaporator fan keeps running so that the AC makes maximum use of the stored energy in the cooling coils. Once the stored energy in the coils is exhausted, the device switches on the compressor and this cycle is repeated. 

DT: What is the price of this equipment? 

Mr. Virendra: The product costs Rs 7000-7500. 

DT: If I use super-efficient AC or inverter AC, then it will be helpful or not? 

Mr. Virendra: Enisaver is categorically meant for the ACs which are 2-3 years old. It is then when the compressors tend to take more load than the new ones. Moreover, it is not viable for everyone to change ACs every 2-3 years; hence, it gives us a great opportunity to tap this market. 

DT: How much electricity will be saved from this equipment? 

Mr. Virendra: The device, which can be retrofitted to any AC, consists of an algorithm which optimises the running of the compressor, without any alteration to the cooling comfort provided by the AC. It reduces electricity cost by 14% to 40%. 

DT: Your company manufacture this equipment in India? How many manufacturing units are working in India? 

Mr. Virendra: Yes, we manufacture the device in India. Currently we have only one manufacturing unit in Delhi- NCR but we are planning to expand pan India by the next two years. 

DT: What are your future expansion plans? 

Mr. Virendra: Currently bootstrapped, Quasar Enviro started operations in 2012 with an initial investment of around Rs 5 crore. It has grown 30-35% year-on-year since its inception and currently has an annual turnover of $1 million. Quasar Enviro has a presence in Bangladesh, Sri Lanka, Maldives, Saudi Arabia and UAE. The firm is now gearing up to cater to the business-to-consumer (B2C) vertical as well. 

Currently, as Quasar Enviro is working on a B2B framework, the products are pre-ordered on the basis of the clients’ requirements. The company has not yet partnered with any OEMs as requirements vary across companies. The products are ordered only on the basis of how many units the companies want to install. However, going forward, there are plans to increase the manufacturing units across country so that the product has pan India presence.

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