Paytm Mall owned by Paytm E-commerce Pvt Ltd. announced that its “Maha Cashback Sale” was a huge success wherein the platform sold over 12 Million items while registering a 5x growth in the daily transactions. During the entire sale period, the platform catered to as many as 60 Million visitors while it was successful in achieving an annualized GMV run-rate of US$5 Billion.
The company witnessed huge traction from customers with mobile phones, appliances and consumer electronics leading the sales among other categories. With its O2O (Offline go Online) business model the company ensures growth & equal business opportunities for partnered brands, brand authorized stores and shopkeepers. During the sale, it witnessed participation from over 3 Lakh offline shopkeepers and 5000+ brands, contributing towards the overall success of the “Maha Cashback Sale”.
During the sale period, the platform witnessed a huge influx of orders from first-time buyers while registering a large number of new users. Along with major metros, tier 2 & tier 3 cities and even villages contributed to the highest number of orders.
Some Important Milestones Achieved During the “Maha Cashback Sale”
The company is delighted with the response they have received during the “Maha Cashback Sale” and will continue to invest its efforts towards expanding its product offerings and services to serve consumers better while being a catalyst in the growth of business for partnered brands and offline shopkeepers.