AV Soft Celebrates ‘Clean out your Computer Day’ in India

AV Soft Celebrates ‘Clean out your Computer Day’ in India

AV Software Pvt. Ltd. (AV Soft)is celebrating the annual ‘Clean Out Your Computer Day’. Originally sponsored by the Institute for Business Technology and in existence since at least 2000 globally, ‘Clean Out Your Computer Day’ falls on the second Monday in February (which is February, 13 this year).

AV Soft has taken initiative to celebrate Clean Out Your Computer Day’ in India annually from this year onwards as a part of company’s larger campaign Swachh PC Abhiyan announced earlier this year.

Swachh PC Abhiyan aims to educate computer users in India on taking good care of their electronic devices in order to save money, increase work efficiency and reduce the amount of negative impact of e-waste on the environment. The campaign will also promote reducing e-waste in India by extending the life of electronic devices and adopting practices of reusing and donating old computers instead of throwing them away.

Being an exclusive distributor of award-winning software that repairs, optimizes, and protects Windows computers developed by iolo technologies, such as System Mechanic®, System Mechanic Pro®, System Shield® and Drive Scrubber® in India and other Southeast Asian countries, AV Soft rolled out a massive multi-channel campaign to educate users about various ways to improve computers’ performance and increase their life expectancy using professional software for PC performance optimization.

For example, iolo’s System Mechanic is specifically designed to boost computer’s speed, power, and stability providing the essential optimization toolset to clean PC’s hard drive clutter, repair registry, defragment drives and memory, and optimize system making computers’ perform better and serve longer.

“‘Clean Out Your Computer Day’ was conceived as an opportunity to remember to clean up PCs, get rid of old and unused files, and maintain computer systems at maximum performance and efficiency as increasing amounts of time are wasted in work places and at home because of slow computers. Multiple psychological researches conducted over the last decade showed the negative impact of clutter – digital or otherwise – on our lives,” says Rajiv Warrier, Managing Director at AV Soft.

“Given the state of computer literacy in India, we believe it is time to promote the message of maintaining PCs, laptops and other devices clean and error-free in order to achieve the goals of initiatives like Digital India and Swachh Bharat. Although the relation between the former and the later may not seem evident at first glance, the impact of digital devices on our daily lives, on efficiency of businesses, education system and even government offices is huge. We believe our Swachh PC Abhiyan could fill this knowledge gap and help governments, business and people lead better, cleaner, hassle free digital lives”, he adds.

Related Stories

No stories found.
logo
DIGITAL TERMINAL
digitalterminal.in