ASUS Launches Its Much Awaited ZenFone 5Z Smartphone with Dual Camera

July, 04, 2018

ASUS announced the launch of all new ZenFone 5Z, in presence of ASUS CEO Jerry Shen at a grand press event in Delhi, India.

An exciting next-generation extreme-performance, ZenFone 5Z features a 6.2-inch SuperIPS FHD+ display, dual-cameras that harnesses the power of artificial intelligence (AI) and features superb audio performance with loud stereo sound. The revolutionary ZenFone 5Z delivers the ultimate smartphone performance at a groundbreaking price.

Crafted to perfection with premium materials, ZenFone 5Z has a strikingly beautiful ultra slim-bezel, all-screen design, featuring a stunning 6.2-inch display with a 90% screen-to-body ratio in an all-metal, glass-covered body that's as small and compact as most standard 5.5-inch phones.

Equipped with the latest Qualcomm® Snapdragon 845 Mobile Platform with its smooth, responsive, power-efficient performance, ZenFone 5Z includes a full suite of AI-enhanced features powered by the Qualcomm Artificial Intelligence Engine (AIE). With up to 8GB LPDDR4X RAM and 256GB UFS 2.1 Internal storage for extreme performance, ZenFone 5Z is available from just ₹29,999, making it the most attractively priced high-performance smartphone on the market.

ZenFone 5Z has an intelligent dual-camera system that adapts and learns, delivering perfect photos every time. With its latest flagship Sony® IMX363 sensor, 120° wide-angle secondary camera and AI-enhanced camera features — including 16 Automatic Scene Detection, real-time portrait effects, AI Photo Learning and real-time beautification — ZenFone 5Z encourages creativity and frees the user to concentrate on the subject rather than the camera.

AI also has made its way into help extend the battery life-span by up to two times. When activated, the ZenFone 5Z is able to detect charging behaviour over time and knows when the user puts the device for longer charges without use. It then slows down the charging in order to lower battery stress encountered during fast-charging, and when the phone detects charging during usage times, it automatically switches to fast-charging to help you to get through the day.

The ZenFone 5Z features flagship audio experience, thanks to the superb loudspeaker performance and equally great headphone audio. It has dual 5-magnet speakers that put out stereo sound powered by dual NXP amplifiers for amazing loudness and at the same time keeps distortions to a super minimum level.  The ZenFone 5Z is Hi-Res certified, allowing the user to enjoy unprecedented quality of music playback. Complementing the headphone audio is the DTS Headphone:X enhancement that creates a virtual 7.1ch surround sound to any content being played back. The ZenFone 5Z comes in-box with the ZenEar Pro headset that are Hi-Res and DTS Headphone:X capable, it makes flagship experience available to the user - right out-of-the-box.

With inclusion of Bluetooth 5.0 Apt:X, the ZenFone 5Z can wirelessly stream HD audio on compatible Bluetooth headsets as well.

Commenting on the launch, Jerry Shen, CEO of ASUSTeK Computer Inc. said, “We are glad to bring you the global sensation - ZenFone 5Z, the most intelligent ZenFone ever, utilizing advanced AI algorithms and machine learning to provide users with a unique slate of intelligent camera, communication and convenience features. In addition, the ZenFone 5Z reflects the ASUS design philosophy and combines all the elements that users look for in a flagship smartphone.”

Commenting on the launch, Ajay Veer Yadav, Vice President – Smartphones and Appliances, Flipkart said, “With the launch of ZenFone 5Z, we along with ASUS uphold our commitment of bringing flagship smartphones at most affordable prices for Indian consumers.” Mr. Ajay also adds, “Furthering our strategic partnership with ASUS, Flipkart will continue to offer the complete mobile protection at a discounted rate of Rs. 499 exclusively for users of ZenFone 5Z.”

Commenting on the newly establish partnership, Sunil Dutt, President of Devices, JIO commented, “We at, Jio are excited to partner with ASUS to bring a high value proposition to customers buying ZenFone 5Z. With this proposition and ZenFone 5Z’s superior multimedia and connectivity capabilities, Jio consumers using ZenFone 5Z will be able to experience the true potential of Jio’s high quality and vast Audio Video content worry free”


  • Free Pick up and Drop service option available to all Zenfone 5Z customers during warranty period
  • Standby Handset facility from Asus Service Centers


  • ₹3000 Instant Cash Back on ICICI credit & debit cards
  • No Cost EMI
  • 3 months, 6 months and 9 months no cost EMI on SBI & Bajaj FINSERV from 9th to 15th July, 2018
  • Also, 3 months EMI on all other bank credit & debit Card for First month of sale.
  • Offers from Flipkart
  • Complete Mobile Protection worth ₹2299 at special discounted price of ₹499
  • Flipkart Smart Buy - tempered glass / Case & Cover at ₹229 each.

Jio Offer

Jio users recharging with ₹198 and ₹299 plans will get following leading offer.

  • ₹2200/- Cash Back (Instant credit of 44 vouchers of ₹50 each which can be redeemed upon subsequent recharges in MyJio App)
  • 100GB additional 4G data (10GB 4G additional data voucher per recharge for first 10 recharges)

For detailed offer terms and conditions visit


ASUS ZenFone 5Z (ZS621KL) will be available in three variants namely 6GB / 64GB for ₹29,999/- , 6GB / 128GB for ₹32,999/- and 8GB / 256GB for ₹36,999/- from July 9, 2018, exclusively on Flipkart.


Extreme performance

The extreme-performance ZenFone 5Z is powered by the latest Snapdragon 845 Mobile Platform with AI Engine, featuring a 3rd Generation AI platform that includes the Hexagon 685 Vector DSP, and Kryo 385 CPU cores.

With the Adreno 630 Graphics chip, the ZenFone 5Z offers enthusiast level gaming experiences with next-gen graphics and can flawlessly run top end games like PUBG Mobile, the highly popular action game available for free from the Google Play Store.

Combined with up to 8GB LPDDR4X RAM and 256GB UFS 2.1 internal storage, ZenFone 5Z delivers the most accelerated AI experiences, as well as breathtaking performance combined with outstanding energy efficiency for long-lasting battery life. To ensure rock-solid reliability, ZenFone 5Z has four 0.06mm-slim carbon cooling pads that efficiently dissipate heat and maintain top performance at all times.

AI Boost allows the device to intelligently boost the performance, while at the same time also ensures power efficiency at idle scenarios. This is incredibly advantageous while gaming or intensive applications like photo-editing.

For maximum on-the-go stamina, ZenFone 5Z has a high-capacity 3300mAh battery with Qualcomm QuickCharge 3.0 fast-charge technology. ZenFone 5Z also introduces AI Charging to maximize the battery lifespan and provide total protection. AI Charging dynamically adjusts the charging rate by monitoring the user’s charging habits, slowing down the battery's ageing process.

For maximum flexibility and superb call quality, ZenFone 5Z supports dual 4G LTE SIMs with Dual SIM, Dual VoLTE (DSDV) capabilities. This allows both SIMs to be on active standby, and also supports enhanced HD voice calls over 4G LTE on both SIMs.

ZenFone 5Z can be unlocked in just 0.1 seconds using the face unlock, or 0.3 seconds using the rear fingerprint sensor, and the integrated NFC capability allows ZenFone 5Z to be used securely with Google Pay.

Intelligent cameras

The intelligent dual-camera system in ZenFone 5Z has an advanced hardware specification, featuring the flagship Sony® IMX363 image sensor with large 1.4µm pixels and a bright F1.8 wide-aperture six-element lens that captures up to 5X-brighter and clearer photos in low-light conditions, as well as enabling dramatic Night HDR shots. The 120° wide-angle secondary camera has a field of view that’s 2X wider than a standard smartphone camera, for capturing more expansive landscapes, more natural group shots, and easier photos in cramped spaces. ZenFone 5Z can record video in stunning 4K UHD resolution, with smooth and steady videos assured by three-axis electronic image stabilization (EIS).

To provide near-instant focusing in any situation, ZenFone 5Z has a dual-pixel phase-detection autofocus (PDAF) system that locks on the subject in just 0.03 seconds, and a four-axis optical image stabilization (OIS) system keeps the lens rock-steady for sharp, blur-free photos. It also features EIS both on the front 8MP camera and the dual rear cameras.

For truly intelligent photography, the camera system incorporates advanced AI algorithms and advanced machine learning, so ZenFone 5Z is always evolving to constantly improve photos. The special AI-enhanced features in ZenFone 5Z adapt and learn the more they are used, delivering perfect photos every time and creating a truly personal experience for the user.

  • AI Scene Detection: AI Scene Detection takes the guesswork out of photography. ZenFone 5Z uses the power of AI to rapidly analyze the subject and match it to one of its 16 scene types, optimizing the camera settings for almost any kind of shot from sunsets to pet pics. The result is effortlessly perfect photos, anytime and anywhere. ZenFone 5Z uses advanced analysis to constantly enhance the scene-detection AI algorithms, for ever-smarter photography.
  • Real-time Portrait:ZenFone 5Z lets users take professional-looking close-up shots of people or objects, without the hassle. Real-time Portrait with AI technology ensures that the main subject stays pin-sharp, while the background is given a sense of depth with a graduated bokeh effect — created using depth information intelligently analyzed from the subject — for a beautifully artistic photo. Real-time Portrait uses both cameras simultaneously to capture gorgeous portraits and close-ups that make the subject stand out with a real sense of depth, rivaling those taken with high-end DSLR cameras.
  • Pro mode: ZenFone 5Z includes the powerful Pro mode that gives users full control of all the camera settings, including white balance, exposure, focus, ISO, and an impressive range of shutter speeds from 1/10000 to 32 seconds. With its support for unprocessed RAW files, ZenFone 5Z is also the ideal choice for users who prefer to fine-tune their images using photo-editing software.

Intelligent Charging

AI also has made its way into help extend the battery life-span by up to two times. When activated, the phone detects the user’s daily charging patterns and estimates the periods when the user lets it charge for longer amounts of time. It then varies its charging pattern to reduce heat or speeds up charging when needed. AI Charging on the ZenFone 5Z ensures that the battery inside it is not stressed every time the user connects the fast-charger, and in the long run ensures that the battery is twice as healthy and efficient than other smartphone batteries over time.

Immersive Audio

  • ZenFone 5Z has two five-magnet stereo speakers that deliver deep, rich and expansive stereo sound. These are driven by dual NXP smart amplifiers that ensure maximum volume while intelligently protecting them from damage. ZenFone 5Z supports Hi-Res Audio files encoded at up to 24-bit/192KHz sample rates — 4X better than CD quality. For an enhanced listening experience right out of the box, ZenFone 5Z is supplied with a set of premium Hi-Res Audio-capable earbuds. ZenFone 5Z supports DTS Headphone:Xfor 7.1-channel virtual surround-sound over headphones, and with Bluetooth 5.0 Apt:X technology, it can stream HD audio to Apt:X capable Bluetooth headsets for a truly immersive aural experience.

All-screen display

By using an ultra-slim bezel, all-screen display, the 6.2-inch ZenFone 5Z is as small as most standard 5.5-inch phones. It’s the ultimate ergonomic design that not only lets users see more; but is much less bulky and more comfortable to hold. The 6.2-inch Full HD+ all-screen display, with its 90% screen-to-body ratio and gorgeous 2.5D-curved Gorilla Glass, delivers a totally immersive visual experience. ZenFone 5Z’s all-screen display also supports the DCI-P3 color gamut, with a wide color gamut that enhances color saturation for amazingly vivid image reproduction and has 550nits of brightness. With ZenFone 5Z, photos, videos, movies and games look better than they've ever looked before.

For optimized visuals with natural-looking colors and good readability in any environment, ZenFone 5Z features Adaptive display technology. This uses smart sensors to automatically adjust the display’s color temperature in real time according to the ambient lighting. It also features Smart Screen-On, which prevents the screen from turning off when the user's face is detected, avoiding the problem of the screen turning off when the user is reading content for extended periods without touching the screen.

All-round intelligence

Adaptive Ringtone smartly adjusts the ringer volume according to the ambient noise level, so users won’t miss calls even on a busy street or in a noisy restaurant, and calls received in the middle of the night won’t disturb sleepers.

ZenUI 5.0 with AI Gallery can automatically detect faces and categories your photos in separate sections based on your liking, and also keep your 5 most used apps in view in the app drawer.

ZeniMoji is a fun new ZenFone 5 feature — exclusive to ASUS — that lets users animate cute avatars using their own voice, facial expressions and head movements. Uniquely, ZeniMoji avatars can be used in video chats or live-streaming, as well as in text chats, to make them more entertaining.

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