At Adobe MAX, the Creativity Conference, Adobe (Nasdaq:ADBE) unveiled the next generation of Creative Cloud, including four brand new applications, Adobe XD CC for experience design, Adobe Dimension CC for 2D to 3D compositing, Character Animator CC for 2D animation, and an all-new cloud-based photography service, Adobe Photoshop Lightroom CC.
In addition, Adobe announced feature updates to its flagship applications including Photoshop CC, InDesign CC, Illustrator CC and Premiere Pro CC, and ongoing expansion of its Adobe Stock service.
All of these updates include capabilities powered by Adobe Sensei, Adobe’s artificial intelligence and machine learning platform, and are the latest in a series of innovations from Adobe that serve modern creative professionals and enthusiasts wherever and however they work. From the rapidly expanding system of mobile-first applications or the recent addition of branded, premium features to Adobe Spark, Adobe is building out a range of fast, flexible solutions for creative projects of all types.
“Adobe continues to lead the creative revolution, driving modernization and innovation that will accelerate the creative process across all platforms and devices,” said Bryan Lamkin, executive vice president and general manager, Digital Media at Adobe. “Today, we unveiled a new generation of Creative Cloud, with a wide spectrum of capabilities—from new experience design, 2D animation and 3D rendering apps to an all-new, cloud-based photography service. These tools enable creative professionals and enthusiasts to express themselves and reach their full creative potential anytime, anywhere, on any device.”
In addition to seeing Adobe’s latest innovation, attendees will hear from the world’s best creative minds including designer Jonathan Adler, actor and director Jon Favreau, photographer Annie Griffiths and music producer and DJ Mark Ronson. MAX also brings together major technology companies such as Microsoft, CDW, Dell, Google, HP and Intel, as well as design-first, creative brands such as Coca-Cola, Airstream, Pantone and Moleskine. A livestream of the keynotes can be viewed on Wednesday, October 18 starting at 9:00 a.m. PT here.
Accelerating Creativity with Adobe Sensei
As part of this Creative Cloud release, Adobe continues to embed artificial intelligence capabilities across the entire system of applications and services with Adobe Sensei. These Sensei-powered features enable creators to go from concept to completion much faster and bring the power of advanced technology and deep learning to accelerate the creative process.
Next Generation Creative Applications
Adobe XD CC: Developed in open partnership with the design community through a public beta, Adobe XD is the all-in- one cross-platform solution for designing and prototyping mobile apps and websites. Created by designers for designers, Adobe XD delivers the necessary speed, precision and quality to go from static comps or wireframes to fully interactive prototypes in minutes.
