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“We Are Among The First to Provide a Complete Wi-Fi Based Smart Home System”

May, 11, 2018

The concept of Smart Home has started picking up in India as well. Global players are tracking this development very closely as this is going to be very huge market for them. TP-Link, who has already established its feet in the Indian market, has great plans for this market in days to come. Lynn Wang, CEO, TP-Link India, interacted with DT and revealed his game plans for Indian market.

DT: Tell us something about your Smart Home IoT Products. What are your efforts to bring these products in the reach of end-users in India?

Mr. Lynn: We have a separate business division for IoT product under the category of Smart Homes which enables everyone to reach out to these products making the digital lifestyle easier. By integrating TP-Link’s heritage of industry-leading networking into Smart Home Products, we are among the first to provide a complete WiFi based Smart Home System which is energy saving and easy to use solution to make your life more convenient. 

DT: How the Smart Home products changing the way of living? What products you are currently offering to Indian market?

Mr. Lynn: TP-Link has a wide bundle of Smart Home Products available including Smart Bulbs, Smart Switches, Smart Plugs and Smart Routers which enables you to control you home lighting and other electrical devises at the tip of your fingertip using a smartphone. Currently we are offering smart bulbs and smart switches in Indian markets and will be soon launching the entire range of Smart Home Products which makes our life easier.

DT: As the availability of a lot of wireless routers createsa lot of confusion among customers, so how you create awareness among users to let them make the right choice?

Mr. Lynn: We currently have a vast range of WiFi Routers belonging to the Archer Series with the router speeds starting from AC750 to AC5400 which provide seamless connectivity, extra processing power and advance software features for online gaming, video streaming. We educate our customers using print and online medium of advertising promoting the usage of the latest AC Technology in our router so that the customer makes the right choice of router to fulfil his WiFi needs.

DT: What are your commitments for Make in India initiative?

Mr. Lynn: We congratulate Indian Government and applause their Digital India Initiative, this initiative will help both company and government to grow hand in hand while benefiting the customers on a long-term path. TP-Link holds it’s HQ in China but yes we are exploring the opportunity to establish a manufacturing unit in India and once we see a ray of light in this process we will surely update you on it.

DT: What are your upcoming products for Indian market?  

Mr. Lynn: Future plans will be focusing more on SMB Products Basket, Strengthening our Manpower Infrastructure to leverage various Channel Verticals to reach up to Consumers including Traditional IT Channels, LFRs, SFRs, Online & ISPs easier and faster, Part of Growth Roadmap of B, C & D Class Cities,

You will also be seeing many new products from TP-Link which will focus on speed and reliability, all new AC standard routers, as well as many new accessories and IOT Products, are in pipeline for India market. We will soon be introducing a range of Home Automation products along with the inclusion of Mesh Networking and Smart Bulb categories been a top priority.


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