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HCL Infosystems Ties up with DT Cinemas

by Digital Terminal News Network, June, 13, 2012

HCL Infosystems Ltd. and DT cinemas, wholly owned subsidiary of the DLF group has come up with an innovative offer, to make summer break a fun and engaging time for school students in the Delhi NCR region. Students in the age group of 8 to 15 years would now have an exciting chance to win the latest and sleek HCL ME Tab U1 Tablet and HCL ME Gaming Consoles every week for watching their favorite movies at DT Cinemas.

With the purchase of every movie ticket, students will be given a lucky coupon to fill in and leave it in the drop boxes. 25,000 lucky draw coupons will be distributed and every week few lucky winners will win HCL ME U1 tablets, ME gaming consoles and much more!

Commenting on the initiative, Sanjay David, CEO Digilife Distribution and Marketing Services, a 100% subsidiary of HCL Infosystems, “We are delighted to associate with DT Cinemas to offer young students a fun time this summer break. We are sure that winners will have an amazing experience on the U1 Tab and our gaming consoles. For us, this initiative is another innovative way to reach out to young consumers, and we will continue doing so in the times to come.”

On the collaboration and on conceptualizing this unique offer Anant Verma, Business Head and Director of DT Cinemas said, “We are elated to bring this unique offer to our young patrons and partner with HCL Infosystems as they get a chance to win sleek and engaging devices this summer holidays. With a slew of animation and other exciting movies lined up for this summer, this will be another exciting reason for parents and children to come and watch their favorite movies at DT Cinemas.”

The offer is ongoing till 20th June, 2012 and only valid at the following cinemas - DT Shalimar Bagh in Delhi; DT City Centre, DT Mega Mall and DT Star Mall in Gurgaon. HCL ME U1 tablet is a trendy and stylish device, based on the latest OS and designed especially for the needs of the Indian consumers. The tablet was recently launched in April, 2012.

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